02Our Schema Markup Process
From Schema Audit to Working Shopify Structured Data
You see the schema plan and test results before it goes live.
05Projects We've Built
Ecommerce Projects We Have Built
A selection of Shopify and ecommerce builds shipped for clients, the kind of stores where Shopify structured data helps listings stand out.
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We had a different kind of problem. People were visiting the store, adding products to their carts, and then disappearing before they finished the order. We had tried a few apps and made changes here and there, but nothing really seemed to solve the bigger issue. The team went through the shopping experience with us and pointed out things we hadn't really noticed ourselves. They cleaned up the cart and checkout flow, made the mobile experience much smoother, and helped us make the store feel easier to shop. I’m not going to pretend we fixed everything overnight, but it finally feels like the store is helping the sale instead of getting in the way of it.
Ethan Parker
Founder of Elite Academy
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
James Whitmore
Head of Marketing of Lumen Outdoor
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
Michael Bennett
Founder & CEO of Northbridge Consulting
07Work Culture
Why Store Owners Trust Us With Their Schema
Bad schema can be worse than none, so we test everything before it goes live. These are the habits we bring to Shopify schema markup.
Tested before live
We check every page type with Google's tools.
No duplicate output
We stop apps and themes from printing competing schema.
Real reviews only
Review schema reflects genuine customer reviews.
Full product detail
Price, availability and shipping data stay accurate.
Scoped after an audit
You get a fixed price after a quick schema review.
Watched after launch
We monitor Search Console for new issues.
08Overview
What is schema markup, and how much does implementation cost?
Product, Offer, and Review schema matter most for visibility, followed by BreadcrumbList and ShippingDetails. FAQ schema no longer produces the dropdown Google removed in May 2026, though it still helps AI search engines cite your content. We check for duplicate schema when a theme and app both output it, since that makes Google ignore both, then validate with Google's Rich Results Test. Implementation starts from $999 one-time.
- Service
- JSON-LD schema markup implementation and validation
- Starting price
- From $999 one-time
- Typical timeline
- Implementation scoped after a quick schema audit
- Platform
- Shopify, WooCommerce, BigCommerce, Magento, or custom
- Built with
- Product, Offer, Review, Breadcrumb, and Shipping schema in JSON-LD
- Experience
- 10+ years and 250+ shipped projects
- Post-launch support
- Ongoing schema maintenance available as catalog changes
- Communication
- Calls in US, UK, and AU business hours
Who it's for
Stores without rich snippets in search
Competitors show ratings and pricing in Google, but your listings don't.
Stores relying only on their theme's built-in schema
Your theme covers the basics but misses brand, identifiers, or shipping details Google looks for.
Stores using multiple review or SEO apps
You suspect duplicate schema from a theme and app both outputting the same data.
Stores needing FAQ content correctly scoped
You want FAQ schema for AI search citation, without overselling it as a Google search feature.
Businesses launching a new theme or app
You need schema re-validated after a platform or theme change.
Not a fit for
You need broader technical SEO work, not just schema. Our Technical SEO Services page covers crawl, canonical, and indexing fixes alongside schema.
You want an ongoing SEO program, not a one-time implementation. Our Shopify SEO Services or Ecommerce SEO Services pages cover that fuller retainer.
You just want to know what's wrong before committing to a fix. Our Ecommerce SEO Audit page covers that lighter, diagnostic-only engagement.
09Pricing
Transparent Starting Prices for Schema Markup
These are starting points in USD. Your final price depends on how many schema types your catalog needs, and you get a fixed proposal after a quick audit.
11The Right Technology for Your Project
Technology Stack
We implement JSON-LD structured data implementation in your theme, testing every page type with Google's Rich Results test and Search Console.
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What is review schema?
Review schema is structured data that tells Google your product has customer reviews, so eligible listings can show a star rating and review count directly in search results, before a shopper even clicks through.
How do I add structured data to Shopify?
Through your theme's native schema output if it's accurate, custom Liquid code for more control, or a review app like Judge.me or Yotpo for review-specific schema. We audit what your theme already outputs before adding anything.
What does a Shopify schema markup implementation involve?
We audit your existing schema, implement or fix Product, Offer, Review, and Breadcrumb schema in JSON-LD, and validate everything with Google's Rich Results Test before calling it done.
How do product, review, FAQ and breadcrumb schema work together?
Product and Offer schema identify the item and its price and availability, Review schema adds ratings, and Breadcrumb schema clarifies category hierarchy. FAQ schema no longer produces a Google search feature since May 2026, but still helps AI search tools cite your content.
Why do competitors show ratings and prices in Google?
They have Product, Offer, and Review schema correctly implemented and validated. It's not automatic, Shopify themes only cover the basics and often miss brand, identifiers, and shipping details Google looks for.
How much does schema markup implementation cost?
Implementation starts from $999 one-time for a full catalog rollout, depending on how much your theme already handles correctly and how many schema types you need.
How do I test and validate schema?
We use Google's Rich Results Test to check for errors and missing fields, then verify in Search Console that Google is actually processing the updated markup on live pages.
Can schema break my theme or cause errors?
It can if Liquid code is edited carelessly, so we always work on a duplicate theme first. The more common issue is duplicate schema, where both your theme and an app output the same data, which makes Google ignore both.