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Real Estate Web and Software Development

Real Estate Web Development That Turns Visitors Into Listing Appointments

DeveloperLook provides real estate web development services for agents, brokerages, and property managers. We build sites, IDX search, apps, and portals, then connect them to the CRM and property software you already use.

  • 2X

    More leads from your own site

  • 100%

    Web leads in your CRM

Let's Discuss

Teams we have built for:

  • WordPress
  • Webflow
  • Next.js
  • Twilio
  • Google Analytics (GA4)

The Problem

Leads Fall Through the Gaps Between Your Site and Your Software

You probably pay for an IDX provider, a CRM, a transaction tool, and a website. Leads slip away in the handoffs between them.

  1. 01 · Lost sign-ups

    IDX sign-ups land in an inbox, not your CRM.

    Sign-ups post to your CRM through its API, with the home they saved.

  2. 02 · Rented site

    Your site sits on a vendor platform you can't change.

    We build on WordPress, Webflow, or Next.js, and the code and domain stay yours.

  3. 03 · Retyped deals

    Accepted offers get retyped into dotloop by hand.

    Intake forms open loops on the right template, with the buyer and address filled in.

  4. 04 · Stale rentals

    Leased units still show as available for days.

    Vacancies sync from AppFolio or Buildium, so your site matches your software.

  5. 05 · Portal leads

    Buyers find your listings on portals and register there.

    Listing and area pages on your domain let buyers register with you instead.

A buyer saves a listing on your site at 10 pm and registers. The IDX vendor emails that sign-up to an inbox, so it doesn't reach Follow Up Boss and no action plan starts. Your site sits on a vendor platform, so each new page means a support ticket. When an offer is accepted, someone retypes the buyer, the address, and the price into dotloop. If you manage rentals, a unit leased last week still shows as available. Meanwhile, buyers find your own listings on the portals and register there instead.

We start by sending a test lead through your site and following it to the closing table: where it lands, who gets the alert, and what gets retyped. Then we build or fix the pieces in the order that saves the most leads. Listings come from your MLS feed on your own domain, and forms post to your CRM through its API. Accepted offers open loops in dotloop, and rentals sync with AppFolio or Buildium. The code, the domain, and the accounts stay in your name.

  • Listings on your own domain

    IDX or RESO feeds power search pages on your site and show the listing firm, as NAR's IDX policy requires.

  • Leads where your team works

    Forms, sign-ups, and chats reach your CRM or property software with their source attached.

  • Code and accounts in your name

    You own the site, the domain, and the lead data, so changing a vendor doesn't mean starting over.

Our Services

Websites, Apps, and Real Estate Portal Development From One Team

Pick the piece you need first, whether that's a new site, an IDX feed, a CRM link, or an app. Every piece we build is made to plug into the next one.

Websites

01 / 06

Custom sites for agents, teams, brokerages, luxury listings, commercial property, and investors, with listing search built in.

Need something else? Talk to us

Who We Build For

Stacks Built for Agents, Brokerages, Property Managers, and Startups

A solo listing agent, a growing brokerage, and a property manager need different software. Pick yours to see the services we usually combine. Inspector, title, appraiser, and commercial sites sit in the Services tabs.

The stack we usually build

5 services, one project plan

All services

  1. Website

    Real Estate Agent Website Design

    Your story, sold homes, and reviews, with IDX search styled to match.

  2. CRM

    Follow Up Boss Integration Services

    Forms and IDX sign-ups post to FUB, so action plans start right away.

  3. Seller leads

    Home Valuation Lead Magnet Development

    An address-first value tool that books your CMA call.

  4. After hours

    Real Estate AI Chatbot Development

    Chat that qualifies buyers and sellers and texts you the hot ones.

  5. Maps

    Local SEO for Real Estate Agents & Brokers

    Monthly map pack work in your farm areas, tracked with rank grids.

Turn site visitors into listing appointments

Portals sell your buyer leads back to you while sellers look you up by name. You need a site that shows your sales and reviews, answers questions at night, and sends each inquiry to FUB.

Independent agents and teams: You're paying portals for buyer leads, while sign-ups from your own site sit in an inbox until morning.

  • A site built around your name and sales
  • Seller requests that book listing consults
  • Night inquiries answered and qualified
Plan this setupTypical timeline: 4 to 6 weeks

Our Process

From Your First Call to Live Listings in Five Steps

You get a written plan and a fixed price before any build starts, then approve the pages, lead routing, and MLS paperwork as we go.

  1. We send a test lead through your site, IDX pages, and forms, then trace where it lands. You get a short list of leaks, ranked by how many leads each one costs you.

Projects We've Built

Listing Sites and Apps We've Designed and Built

Sites and app designs for property brands, with the parts buyers use most: listing search, agent pages, saved homes, and inquiry forms.

View All Projects

What Our Clients Say

What Clients Say After Launch

Feedback from teams we have built websites, apps, and integrations for.

We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.

Michael BennettFounder & CEO of Northbridge Consulting01 / 03

  • 1,000+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

Overview

What do real estate web development services include?

DeveloperLook is a real estate web development company for agents, brokerages, and property managers. We build sites, IDX search, apps, and portals, and connect them to Follow Up Boss, kvCORE, dotloop, AppFolio, or Buildium. Packages start at $1,400, setups go live in 2 to 3 weeks and new sites in 4 to 8, and the code stays in your name.

DEVELOPERLOOK

Project facts · Real Estate Web Development Services

Service
Real estate web development services (sites, IDX, apps, integrations)
Typical timeline
2 to 3 weeks for setups, 4 to 8 weeks for new sites
Platforms
WordPress, Webflow, Next.js, iOS, and Android
Connects to
IDX and RESO feeds, Follow Up Boss, kvCORE, dotloop, AppFolio, and Buildium
Experience
10+ years of development experience and 1,000+ shipped projects
Post-launch support
30 to 60 days included, depending on plan
Communication
Calls in US, UK, and AU business hours
Starting price
From $1,400 USD, fixed scope after a free review

Reviewed 28 Sep 2026 by Saimul Islam

Not a fit

  • Only one setup

    You only need one piece, such as a Google Business Profile or a Follow Up Boss link. Each has its own service page, and a single setup costs less than a package.

  • A template this week

    You need a site live this week on a small budget. A template from your IDX provider or brokerage fits better. If a template already covers your case, we'll tell you before we quote.

  • Copied portal listings

    You want listings copied from Zillow or Realtor.com. We only use feeds your MLS licenses to you, through an IDX provider or the RESO Web API.

  • Still choosing a CRM

    You're still choosing a CRM or property management system. Follow Up Boss, kvCORE, AppFolio, and Buildium sell those directly, and we connect whichever you pick.

Not sure we're the right fit?

Send a two-line brief. We'll tell you honestly whether we're the right team.

Ask on WhatsApp

Pricing

Transparent Starting Prices for Sites, Integrations, and Platforms

These are starting points in USD. Your final price depends on your MLS feeds, page count, and linked systems, and you get a fixed proposal after a free review call. Monthly SEO and lead generation programs are priced on their own pages.

$1k$2k$3k$4k$5k$6k$1,400$2,650$5,000

For agents and teams keeping their site: IDX search on your domain and leads in Follow Up Boss, live in 2 to 3 weeks plus MLS approval.

$1,400one-time, USD

Book a strategy call
  • Provider IDX pages on your domain
  • Registration and saved search rules
  • Up to 5 site forms posted to FUB
  • IDX sign-ups sent with the saved home
  • MLS display rules checked
  • 30 days of support

Recommended

For agents who need a new site, a Google profile, and after-hours answers, live in 4 to 6 weeks.

$2,650one-time, USD

Get a custom quote
  • Custom site, up to 6 pages, with IDX search
  • Sold homes, reviews, and a valuation request
  • CRM connection with lead source tags
  • Google Business Profile set up to Google's rules
  • AI chat that qualifies buyers and sellers
  • 30 days of support

For independent brokerages that recruit and run kvCORE and dotloop, live in 6 to 8 weeks with one MLS.

$5,000one-time, USD

Talk to our team
  • Up to 60 agent pages with their listings
  • Routing by listing agent, office, or rotation
  • Recruiting pages on your split and support
  • Web leads into kvCORE, with its routing kept
  • Up to 3 intake forms that open dotloop loops
  • 60 days of site support, 30 on each link

More Industries

Other Industries We Build For

Other service businesses run on the same building blocks: booked appointments, local search, client portals, and connected software. See how we build for them.

FAQ

Frequently Asked Questions

Answers on cost, timelines, MLS feeds, apps, CRMs, and the software agents and property managers run on.

  • Real estate web development with DeveloperLook starts at $1,400 for IDX search and Follow Up Boss lead sync on your current site. A new agent site with a Google profile and AI chat starts at $2,650, and a brokerage platform with kvCORE and dotloop links starts at $5,000. Single setups cost less on their own pages, and IDX and software vendors bill their own fees.

  • A custom site starts at $900 for an investor seller site, $1,050 for an agent's personal brand site, and $1,250 for a boutique brokerage. Plans with saved searches, area pages, or several MLS feeds run $2,150 to $8,100, depending on the page. Your IDX provider and MLS may bill their own fees on top.

  • Setups on your current site, such as IDX search or a CRM link, take 2 to 3 weeks, plus any wait for MLS approval. A new agent site takes 4 to 6 weeks, and a brokerage platform 6 to 8 with one MLS. Several MLS feeds, custom software, or store apps take longer. MLS licenses, dotloop API access, and app store review each run on their own clock, so we start that paperwork in week one.

  • Start with your brokerage details and an approved IDX feed, then build pages around how clients find you: listings, neighborhoods, a seller path, and reviews. Connect your forms to your CRM and test a sign-up from form to CRM before launch. States set their own advertising rules; Texas, for example, requires a link to TREC's Information About Brokerage Services form on your homepage.

  • Many agents run a CRM such as Follow Up Boss or kvCORE, an IDX provider for listing search, and a transaction tool such as dotloop. Some also add a showing scheduler, e-signature, and a home value tool. The costly part is the gaps between them, so custom work goes there: sign-ups that reach the CRM and accepted offers that open loops without retyping.

  • Many property managers run AppFolio, Buildium, or Rent Manager for leasing, rent, and owner accounting, plus a screening service and a website. Your site is where owners and renters arrive, so it should pull vacancies from that system and send applicants back into it. As a property management software development company, we build around your system instead of replacing it.

  • Start with the one job your buyers or agents repeat most, such as saved searches, and check if an installable web app covers it. Store apps need a licensed listing feed, map search, and accounts that sync saved homes. Apple's App Review rejects apps that only repackage a website, so plan real app features from the start.

  • Build one only when an off-the-shelf CRM can't fit how your office works; otherwise, connect your site to the one you have. Custom CRMs make sense for leasing teams, recruiting pipelines, or commission split tracking. We build contacts, pipelines, roles, e-signature, and texting, and a full CRM or leasing platform starts at $4,300 on our software page.

  • Ask about MLS licensing first: a proptech development company should know which data licenses your product needs. Each MLS sets its own terms for IDX, VOW, back-office, and vendor use. Then check that they've shipped multi-tenant billing, roles, and audit logs, and that the code and cloud accounts sit in your name. We scope the first release at a fixed price.

  • You own the code, the domain, the hosting account, and the lead data from day one. At launch you get admin access, the source files, and a written runbook for your team. Listing data stays under your MLS license, so it's shown and removed as your MLS requires. Support runs 30 to 60 days after launch, depending on plan, and we can maintain the site after that.

Saimul IslamFounder & CEO, DeveloperLook

Still have questions?

Send a message or book a call with the team.

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