Content and URL inventory
Every page listed with its traffic, purpose, and fate: keep, merge, rewrite, or remove.
The Problem
Your Website Still Works, but It Stopped Working for You
Redesigns usually start with a feeling. The site looks dated next to competitors, the team avoids sending people to it, and nobody can say which pages bring in customers.
01 · Content
Old pages, dead services, and duplicate contact details pile up.
A full content inventory decides what to keep, merge, rewrite, or remove.
02 · Structure
The menu grew one item at a time and now confuses visitors.
We plan a new site structure around the questions your buyers actually ask.
03 · Design
The site looks dated next to newer competitors.
Figma designs for key pages, approved by you before the build starts.
04 · Links
Changed URLs break bookmarks and old search results.
Every changed URL gets a 301 redirect, tested before launch.
You send a prospect to your website and add, half apologizing, that it's getting a refresh soon. That's been true for 2 years. The homepage still lists a service you stopped offering, the blog went quiet in 2023, and the contact page shows three different phone numbers. Your team adds pages wherever they fit, so the menu now has 11 items. Meanwhile, a newer competitor looks more established online. Each month you wait, the site argues against your own sales calls.
We start with evidence, not mood boards. Analytics show which pages bring visitors and leads, a content inventory lists every page and URL, and heatmaps show where people get stuck. Then we decide what to keep, merge, or cut, plan the new structure, and design it in Figma for your approval. The rebuild happens on staging, and every changed URL gets a 301 redirect. Your new site launches with the old one's strengths intact.
Decisions from your data
Analytics and a content inventory decide what stays, what merges, and what goes.
Every old URL redirected
A 301 redirect map so bookmarks, links, and search results still land somewhere useful.
Designs you approve first
Figma designs for key pages, with 2 revision rounds before any code is written.
Our Website Redesign Services Process
From Site Audit to Relaunch in Five Clear Steps
Our website redesign process shows what we do, what you review, and what you approve at each step, so nothing about launch day surprises you.
We talk through your goals on a 30-minute call, then review your current site, analytics, and top pages. You get a short write-up of what to keep and what to change, plus a fixed redesign estimate.
What's Included
What You Get With Our Web Redesign Services
Everything a professional website redesign needs: the audit, new structure, designs, rebuilt site, redirects, and launch checks. You review each one before it goes live.
Compare Options
DeveloperLook vs DIY Builder vs Freelancer
A builder template is the cheapest way to look current, and a good freelancer can redesign a small site well. Here's how each compares with a website redesign company on what decides results.
| Feature | DeveloperLookBest fit | DIY builder | Freelancer |
|---|---|---|---|
| Planning | Analytics and content audit first | Pick a template and start | Varies by person |
| Site structure | New sitemap you approve | Template's default pages | Often kept as is |
| Design | Custom Figma designs, 2 revisions | Template styles, quick to set up | Custom, depends on skill |
| Old URLs | 301 redirect for each change | Usually not handled | Sometimes handled |
| Testing | Staging review before launch | Edits made on the live site | Varies by person |
| Upfront cost | From $1,350 | Lowest, a monthly subscription | Often lower for small sites |
| Support after launch | 30 to 60 days included | Platform help docs | Depends on availability |
| Ownership | Code, designs, and accounts yours | Locked to the builder | Agree it in writing |
DeveloperLook
DIY builder
- Planning
- DeveloperLook: Analytics and content audit firstDIY builder: Pick a template and start
- Site structure
- DeveloperLook: New sitemap you approveDIY builder: Template's default pages
- Design
- DeveloperLook: Custom Figma designs, 2 revisionsDIY builder: Template styles, quick to set up
- Old URLs
- DeveloperLook: 301 redirect for each changeDIY builder: Usually not handled
- Testing
- DeveloperLook: Staging review before launchDIY builder: Edits made on the live site
- Upfront cost
- DeveloperLook: From $1,350DIY builder: Lowest, a monthly subscription
- Support after launch
- DeveloperLook: 30 to 60 days includedDIY builder: Platform help docs
- Ownership
- DeveloperLook: Code, designs, and accounts yoursDIY builder: Locked to the builder
Projects We've Built
Website Projects We Have Designed and Built
Websites we designed and built for finance, art services, and interior design businesses. Every redesign we take on follows the same audit, design, and build steps.
Finto Corporate Website Design & Development
- Finance
- Dashboard
- Website
Renwick Fine Art Services Storage and Crating Website
- Art
- Logistics & Transportation
- Website
Humestic Interior Design and Architecture Studio Website
- Architecture & Interior
- Website
Envitis Investment Website Design & Development
- Finance
- Dashboard
- Website
What Our Clients Say
What Clients Say After Launch
Feedback from teams we have designed, built, and rebuilt websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,250+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Want results like these?
Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.
Work Culture
Why Businesses Choose Us as Their Website Redesign Agency
A redesign that pays off and one that only looks new differ in the details. These are the habits we bring to every project.
Keep what already works
Pages that already bring in leads keep their best content and URLs. We redesign around your winners instead of starting from a blank page.
Estimates you can read
Every estimate lists pages, templates, content work, integrations, and support as separate lines. You see exactly what changes the price before you sign.
Real content in designs
We design with your actual headlines and photos, not placeholder text. You judge each layout on what visitors will really read.
Honest about refreshes
If a lighter refresh or a speed fix would solve your problem, we'll tell you before we quote. Not every dated site needs a full redesign.
Staging before launch
The new site lives on a staging link until you approve every page. Your current site keeps running untouched until launch day.
You own everything
Designs, code, content, and every account stay yours after launch. Any developer can take over the site without asking our permission.
Overview
What is included in website redesign services?
DeveloperLook provides website redesign services for businesses whose sites look dated or have stopped producing leads. We audit analytics and content, plan the new structure, design in Figma, rebuild on your CMS or a new one, and redirect every changed URL. Redesigns start at $1,350 and take 3 to 12 weeks.
DEVELOPERLOOK
Project facts · Website Redesign Services
- Service
- Website redesign services (audit, structure, design, rebuild, redirects)
- Typical timeline
- 3 to 4 weeks for a refresh, 6 to 12 weeks for full redesigns
- Platforms
- WordPress, Webflow, Framer, and Next.js sites
- Built with
- Figma, GA4, Hotjar, Google Search Console, staging environments
- Experience
- 10+ years of development experience and 1,250+ shipped projects
- Post-launch support
- 30 to 60 days of post-launch support, depending on plan
- Communication
- Calls in US, UK, and AU business hours
- Starting price
- From $1,350 USD, fixed scope after a free redesign review
Reviewed 7 Oct 2026 by Saimul Islam
Good fit
Businesses with a dated site
Your website was built 5 or more years ago, and you avoid sending prospects to it because it no longer matches the quality of your work.
Teams whose site stopped producing leads
Your traffic holds steady, but contact form enquiries have dropped, and nobody can say which pages still help sales.
Companies after a rebrand
You have a new logo, colors, or positioning, and your old website now tells a different story from your sales team.
Sites that outgrew their CMS
Your WordPress site runs on a slow, hard-to-edit page builder, and you want website redesigning services that move you to Webflow or a cleaner setup.
Agencies needing redesign capacity
You sold a client a redesign and need a partner to plan, design, and build it under your brand while you manage the account.
Not a fit
Only mobile layouts break
Your design and content are fine, but the site breaks on phones. Responsive Web Design Services fixes the layouts without a full redesign, for less.
Rankings are the main worry
Most of your leads come from organic search across hundreds of URLs. SEO Migration Services plans the move page by page before any redesign starts.
Budget under $1,350
You need a new look for a 1 to 3 page site. A modern builder template will cost less, and we'll say so on the first call.
Online store redesign
Your site is a Shopify or WooCommerce store. Ecommerce Website Design Services covers product pages, carts, and checkout, which this service doesn't.
Not sure we're the right fit?
Book a free call or message us. We'll tell you honestly whether we're the right team.
Pricing
Transparent Starting Prices for Website Redesign Services
These are starting points in USD. Your final price depends on page count, content work, and whether you change platforms, and you get a fixed proposal after a free redesign review.
For small sites that keep their structure but need a new look, in about 3 to 4 weeks.
$1,350one-time, USD
- Up to 8 pages redesigned on your current CMS
- Content and URL inventory
- Analytics review of your top pages
- Mobile-first Figma designs, 2 revision rounds
- 301 redirect map for changed URLs
- 30 days of post-launch support
Recommended
For growing businesses that need new structure, messaging, and design across the whole site.
$3,600one-time, USD
- Everything in Refresh Redesign
- Up to 20 pages with a new site structure
- Heatmap and user feedback review
- Figma design system and page templates
- GA4 and Search Console checks before and after launch
- 45 days of post-launch support
For sites moving to a new CMS or adding features during the redesign, in about 10 to 12 weeks.
$7,400one-time, USD
- Everything in Full Redesign
- Up to 40 pages moved to a new CMS
- Content migration and editor training
- 2 integrations, such as a CRM or booking tool
- WCAG 2.2 AA accessibility checks
- 60 days of post-launch support
For Agencies
White-Label Redesigns for Agencies and Studios
You own the client relationship. We supply the redesign work behind it: audits, sitemaps, Figma designs, and the rebuilt site, delivered under your name. You present each milestone, and we keep the redirect map and launch checks on track.
How the partnership works
White label: your client only ever sees your brand
- Your client
- You, the agency
- DeveloperLook
Share the brief
Send the client's site, goals, and any brand guidelines you've agreed with them.
- Client needs
- You share the details
- Details received
We audit and propose
We return the audit, a sitemap, and a fixed price that protects your margin.
- Scope and plan
- Proposal to resell
- Your quoteYOUR LOGO
Design, build, hand off
We design and build on staging, then hand over a site ready for your client.
- Done by our team
- Your brand on it
- Handed to your clientDone
Partner with DeveloperLookDelivered under your brand
Stay client-facing
Your client sees your team at every review and every milestone.
Milestones you can sell
Audit, design, build, and launch dates fixed in the proposal.
Design and build together
One team handles Figma designs and the build, so nothing gets lost.
Flexible capacity
Take on more redesigns without hiring designers or developers.
The Right Technology for Your Project
Technology Stack
The tools we use to research your current site, design the new one, and launch it without broken links or lost tracking.
Figma
HTML5
CSS3
Tailwind CSS
React
WordPress
Webflow
Framer
Next.js
Google Analytics (GA4)
Hotjar
Google Search Console
Semrush
Lighthouse
PageSpeed Insights
Chrome DevTools
Cloudflare
FAQ
Frequently Asked Questions
Straight answers on redesign cost, timelines, planning, and what a good estimate should include.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
Our website redesign cost starts at $1,350 for up to 8 pages on your current CMS. A Full Redesign of up to 20 pages with a new structure costs $3,600, and moving up to 40 pages to a new CMS starts at $7,400. Price depends on page count, how much content needs rewriting, and whether you change platforms.
A redesign with us takes 3 to 12 weeks. A refresh of up to 8 pages takes about 3 to 4 weeks, and a full 20-page redesign 6 to 8 weeks. A redesign with a platform move takes 10 to 12 weeks. Content is the biggest variable: pages that need rewriting take longer than pages we can move as they are.
A website redesign is a rebuild of an existing site's structure, content, and design, as opposed to a cosmetic touch-up. It usually includes a content audit, a new sitemap, fresh page designs, and a rebuild on the same or a new CMS. A good one keeps the pages and URLs that already perform, so you don't start from zero.
Redesign when the site no longer matches your business or blocks growth, not on a fixed calendar. Common triggers: a rebrand, new services the site can't present well, leads dropping while traffic holds, or a CMS your team can't edit. If only speed or mobile layouts are the problem, a targeted fix costs less than a full redesign.
Businesses redesign to win more enquiries from the visitors they already get. A clearer structure helps people find what they came for, a current design builds trust faster, and a better CMS lets your team update pages without a developer. It's also the right moment to remove outdated pages and claims that undercut your sales team.
Plan it by auditing what you have before designing anything new. List every page with its traffic and purpose, set 2 or 3 measurable goals, decide what to keep, merge, or cut, and draw the new sitemap. Then agree the budget, timeline, and who approves designs. Our website redesign process follows these steps in that order.
A good estimate lists every part of the work as its own line, plus what's excluded. Expect lines for the audit, page count and templates, design revisions, content writing or migration, integrations, redirects, testing, and support. It should also say what would change the price. If an estimate is one number with no lines, ask for the breakdown before you sign.
Prepare by gathering access and evidence before the first workshop. Collect logins for your CMS, hosting, domain, and analytics, list your best-performing pages, and note the questions customers ask most. Pick one person to approve designs, and gather brand files and photos. Good preparation shortens the audit and keeps design rounds focused.
Hire a freelancer for a small site with simple needs, and an agency when the redesign needs strategy, design, and development together. A professional website redesign touches content, structure, tracking, and redirects, which is a lot for one person to hold. If a freelancer can cover your scope well, we'll tell you before we quote.
Every redesign includes post-launch support: 30 days on Refresh Redesign, 45 days on Full Redesign, and 60 days on Redesign and Replatform. We fix bugs, adjust redirects, and answer editing questions. You own the designs, code, and accounts, and monthly care can continue through Website Maintenance Services.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
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