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FTC Safeguards Rule Compliance for Auto Dealers and Non-Bank Financial Businesses

For auto dealers, finance companies, and tax firms that hold customer financial data: every Safeguards Rule element in place, with evidence your team can show.

  • 100%

    Customer data systems mapped

  • 5,000

    Consumer threshold checked first

How your project runs

01 · Free
FTC Safeguards controlsAccess controlEvidenceEncryptionEvidenceAudit logsEvidenceStaff trainingEvidence100%FTC SafeguardsAudit ready
  1. 01Free Applicability Call
  2. 02Data Map and Risk
  3. 03Safeguards Setup
  4. 04Program and Vendors
  5. 05Report and Handover

Teams we have built for:

  • Amazon Web Services
  • HubSpot
  • Linode
  • Microsoft Azure
  • Moodle
  • Magento
  • Oracle
  • Salesforce
  • SAP
  • Squarespace
  • Weebly
  • WP Engine
  • Google Cloud
  • DigitalOcean

The Problem

Your Dealership Holds Lender-Grade Data Without Lender-Grade Security

It shows up when a lender, a manufacturer audit, or a cyber insurer asks for your written security program and the honest answer is a shared login.

  1. Logins

    Managers share one login to the lender portal.

    Logins

    Named accounts with MFA on the DMS, CRM, email, and lender portals.

  2. Paper

    Deal jackets with Social Security numbers sit in an open cabinet.

    Paper

    Locked storage, access rules, and disposal schedules for paper customer files.

  3. Vendors

    The DMS vendor's remote access goes unreviewed for years.

    Vendors

    A service provider review with contract terms and access checks for each vendor.

  4. Breach plan

    Nobody knows when the FTC must hear about a breach.

    Breach plan

    A written incident plan with the FTC 30-day notice step for 500+ consumers.

Your F&I office runs credit applications all day. Deal jackets with Social Security numbers sit in an open cabinet, and two managers share one login to the lender portal. Your DMS vendor has remote access nobody reviews. The website's credit app emails PDFs to a sales inbox. Then your cyber insurer asks for your Qualified Individual, your risk assessment, and proof of MFA. You have an old policy binder with a former manager's name on it.

We start by checking how the rule applies to you, including the 5,000-consumer threshold. Then we map every place customer data lives: DMS, CRM, lender portals, email, paper, and the website. Next we work through each required element, from a Qualified Individual and a written risk assessment to MFA, encryption, vendor oversight, training, and an incident plan. You end up with a program the store runs, not a binder nobody opens.

  • Built for dealership systems

    DMS, F&I menus, lender portals, CRM, and deal jackets covered, not only office laptops.

  • Qualified Individual set up

    One accountable person named, with written duties, a backup, and a yearly board report template.

  • MFA for everyone with access

    Every user who reaches customer data signs in with MFA, including managers and vendors.

Our FTC Safeguards Rule Compliance Process

From Applicability Check to a Working Security Program in Five Clear Steps

You confirm which duties apply, approve each document, and test each new safeguard with staff before it reaches the sales floor.

  1. We ask what financing, leasing, or tax work you do and roughly how many consumers' records you keep. You get a fixed quote and an early read on which parts of the rule apply.

What's Included

What You Get With FTC Safeguards Rule Requirements Covered

Each project covers an applicability check, a data map, a written risk assessment, the required safeguards, vendor oversight, training, and an incident plan.

  • Applicability and threshold check

    Whether you're a covered financial institution and whether the 5,000-consumer exemption trims your duties.

  • Customer data inventory

    Every system, vendor, and paper file holding customer information, with who can access each one.

  • Written risk assessment

    Risks to customer data rated and written down, using the criteria the rule expects you to set.

  • Core safeguards in place

    MFA, encryption in transit and at rest, access limits, logging, and secure disposal set up.

  • Service provider oversight

    Security terms and access reviews for your DMS, CRM, lender portal, and IT vendors.

  • Incident plan and FTC notice

    A written response plan with the 30-day FTC notice for events involving 500 or more consumers.

Compare Options

DeveloperLook vs DMS Vendor Add-On vs Local IT Provider

Your DMS vendor and local IT provider both cover pieces of the rule well. Here is where each fits when you need the whole program.

DeveloperLook
DMS vendor add-on
Applicability check
DeveloperLook: Done first, in writingDMS vendor add-on: Rarely included
Systems covered
DeveloperLook: DMS, CRM, portals, paper, websiteDMS vendor add-on: Their own system
Risk assessment
DeveloperLook: Written to the rule's criteriaDMS vendor add-on: For their platform only
MFA and encryption
DeveloperLook: Set up across every systemDMS vendor add-on: Inside their product
Vendor oversight
DeveloperLook: Reviews each providerDMS vendor add-on: Not their role
Qualified Individual
DeveloperLook: Named, briefed, with report templateDMS vendor add-on: Not included
Cost
DeveloperLook: Fixed price from $950DMS vendor add-on: Often a monthly add-on
Ongoing monitoring
DeveloperLook: Handover plus yearly checklistDMS vendor add-on: Strong for their product

Projects We've Built

Automotive sites and finance platforms we designed and built. They show our build work for businesses that handle customer data, not Safeguards Rule projects.

What Our Clients Say

What Clients Say After Launch

Feedback from teams we have built platforms, apps, and websites for.

We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.

Michael BennettFounder & CEO of Northbridge Consulting01 / 03
  • 1,250+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

  • 1,250+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

Want results like these?

Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.

Work Culture

Why Dealers and Finance Firms Trust Us With the Safeguards Rule

A security program only works if the sales floor can live with it. These habits put the rule's requirements in place without slowing deals.

  • Built around the deal flow

    MFA and access changes are tested with F&I and sales first. Deals keep moving, and nobody meets a new login screen during a customer's signing.

  • Honest about the exemption

    If you keep records on fewer than 5,000 consumers, some duties drop away. We'll tell you before we quote, so you don't pay for parts you don't need.

  • Evidence over promises

    Every safeguard in your program is checked in the system itself. When a lender or insurer asks, you can show the setting, not just the policy.

  • No legal advice in disguise

    We put the rule's security requirements in place and write the program. Questions about state law, contracts, or regulator letters go to your lawyer.

  • One program, every rooftop

    Multi-store groups get one program with store-level checklists. Each location follows the same rules without keeping its own separate binder or policy set.

  • Fixed price per group

    You get a fixed quote based on rooftops, offices, and systems. Extra stores are priced before work starts on them.

Overview

What does FTC Safeguards Rule compliance require from auto dealers?

DeveloperLook delivers FTC Safeguards Rule compliance for auto dealers, lenders, and other non-bank financial businesses. We check applicability, map customer data, write the risk assessment and program, and set up MFA, encryption, vendor reviews, training, and the FTC breach notice steps. Projects start at $950 and take 2 to 8 weeks.

DEVELOPERLOOK

Project facts · FTC Safeguards Rule Compliance

Service
FTC Safeguards Rule compliance (applicability check, risk assessment, safeguards, written program)
Typical timeline
2 to 3 weeks for the assessment, 5 to 8 weeks with safeguards
Platforms
CDK Global, Reynolds and Reynolds, DealerSocket, RouteOne, Microsoft 365, Google Workspace
Built with
Microsoft Entra ID, Cisco Duo, Intune, Tenable Nessus, KnowBe4
Experience
10+ years of development experience and 1,250+ shipped projects
Post-launch support
30 days of questions and program updates
Communication
Calls in US, UK, and AU business hours
Starting price
From $950 USD, fixed scope after a free call

Reviewed 27 Oct 2026 by Saimul Islam

Good fit

  • Franchise and independent auto dealers

    Your store arranges financing and leases, and you need the FTC Safeguards Rule auto dealers must follow turned into settings, not a binder.

  • Dealer groups with several rooftops

    Your manufacturer audit asked how each store meets the FTC safeguard rule for auto dealers, and every location answered differently.

  • Mortgage brokers and finance companies

    You're a non-bank lender or broker, and a bank partner wants proof of your FTC safeguards compliance before renewing.

  • Tax and accounting practices

    Your practice prepares returns, so the FTC Safeguards Rule CPA firms must follow when they handle tax clients now needs MFA, testing, and vendor reviews.

  • Owners starting from a checklist

    You downloaded an FTC Safeguards Rule checklist and want someone to check each line in your systems instead of ticking boxes.

Not a fit

  • Only need the written plan

    You're a small tax office that only needs the written plan. Our Written Information Security Plan page covers that faster and for less.

  • Bank or insured credit union

    You're a bank or a federally insured credit union. Your own regulator's safeguards guidelines apply instead of the FTC rule.

  • Need an ongoing security lead

    You want someone to act as your Qualified Individual every month. Our vCISO Services page covers that ongoing role.

  • Need legal advice

    You need advice on a regulator letter, state privacy law, or customer contracts. A lawyer should handle that, and we'll share our documents with them.

Not sure we're the right fit?

Book a free call or message us. We'll tell you honestly whether we're the right team.

Pricing

Transparent Starting Prices for FTC Safeguards Rule Compliance

These are starting points in USD. Your final price depends on rooftops or offices, systems holding customer data, and the safeguards to fix, and you get a fixed proposal after a free call.

$1k$2k$3k$4k$5k$6k$7k$950$2,950$6,300

For single-location businesses that need to know where they stand against each element.

$950one-time, USD

Get a fixed quote
  • Free call and fixed quote
  • Applicability and 5,000-consumer threshold check
  • Customer data inventory across systems and paper
  • Written risk assessment and gap list
  • Qualified Individual named with duties
  • 30 days of questions and program updates

Recommended

For dealers and lenders that need the written program and core safeguards in place.

$2,950one-time, USD

Get a fixed quote
  • Everything in Rule Gap Assessment
  • Written information security program
  • MFA for every user with customer data access
  • Encryption, access limits, and disposal rules set
  • Service provider reviews for DMS and CRM vendors
  • Staff training and incident plan with FTC notice

For dealer groups and multi-office firms that need testing, monitoring, and reporting covered.

$6,300one-time, USD

Get a fixed quote
  • Everything in Program and Safeguards
  • Up to 4 rooftops or offices
  • Vulnerability scan, external pen test, and 6-month scan calendar
  • Activity logging and change management set up
  • Yearly board report template for the Qualified Individual
  • Breach tabletop with managers from each store

For Agencies

White-Label Safeguards Rule Work for Dealer IT Providers and Consultants

You own the client relationship. We supply applicability checks, risk assessments, and safeguard setup under your brand, so your dealer and finance clients get a program that fits the rule.

How the partnership works

White label: your client only ever sees your brand

Your clientSees only your brand
You, the agencyOwn the relationship
DeveloperLookBehind your brand
  1. Share the client brief

    Send rooftops, DMS and CRM vendors, financing activity, and any audit requests.

    • Client needs
    • You share the details
    • Details received
  2. We assess and build

    We run the assessment and set up safeguards alongside your team.

    • Scope and plan
    • Proposal to resell
    • Your quoteYOUR LOGO
  3. Report and hand off

    We hand over the program and board report template under your brand.

    • Done by our team
    • Your brand on it
    • Handed to your clientDone
  • Your client
  • You, the agency
  • DeveloperLook
  1. Share the client brief

    Send rooftops, DMS and CRM vendors, financing activity, and any audit requests.

    1. Client needs
    2. You share the details
    3. Details received
  2. We assess and build

    We run the assessment and set up safeguards alongside your team.

    1. Scope and plan
    2. Proposal to resell
    3. Your quoteYOUR LOGO
  3. Report and hand off

    We hand over the program and board report template under your brand.

    1. Done by our team
    2. Your brand on it
    3. Handed to your clientDone
  • Stay client-facing

    You keep the dealer relationship while we build the program.

  • Dealer systems known

    Engineers familiar with DMS access, lender portals, and F&I workflows.

  • Same method each store

    Every client covered with one checklist mapped to the rule.

  • Flexible capacity

    Send one store or a whole dealer group.

The Right Technology for Your Project

Technology Stack

We secure the dealer, finance, and office systems that hold customer information, and add the identity and testing tools the rule calls for.

    • CDK Global
    • Reynolds and Reynolds
    • DealerSocket
    • RouteOne
    • Microsoft Entra ID
    • Cisco Duo
    • Okta
    • 1Password
    • Microsoft 365
    • Google Workspace
    • Microsoft Intune
    • BitLocker
    • Tenable Nessus
    • Burp Suite logoBurp Suite
    • KnowBe4
    • OWASP logoOWASP
01 / 04

FAQ

Frequently Asked Questions

Straight answers on cost, who the rule covers, what it requires, and when it started.

  • Compliance work with us starts at $950 for an applicability check, data inventory, risk assessment, and gap list. The written program with MFA, encryption, vendor reviews, training, and an incident plan starts at $2,950. Dealer groups with testing and reporting start at $6,300. You get a fixed quote after a free call.

  • Most single stores take 5 to 8 weeks from first call to a working program. The gap assessment alone takes 2 to 3 weeks. MFA rollouts drive the timing, because we test them with sales and F&I staff before switching them on. Dealer groups take longer.

  • It's the regulation under the Gramm-Leach-Bliley Act that tells non-bank financial institutions how to protect customer information. It requires a written information security program with specific elements, from a Qualified Individual to MFA, encryption, testing, and an incident response plan. It's codified at 16 CFR Part 314.

  • It applies to non-bank financial institutions under the FTC's jurisdiction. That includes most auto dealers that finance or lease vehicles, mortgage brokers, payday lenders, finance companies, and tax preparation firms, including CPA practices that prepare returns. Banks and federally insured credit unions follow their own regulators instead. Below 5,000 consumers, a few duties fall away.

  • Its goal is to protect the security, confidentiality, and integrity of customer information. In plain terms, it pushes businesses to know where customer data is, limit who can reach it, and protect it in storage and transit. It also expects a fast response when something goes wrong. It sets a process, not a specific product.

  • Yes, most are. The FTC says the rule covers most auto dealers that finance or lease vehicles, since that makes them financial institutions under the Gramm-Leach-Bliley Act. That brings in the F&I office, credit applications, the DMS, and lender portals. A cash-only dealer that doesn't arrange financing or leases may fall outside it.

  • The FTC issued the original rule in 2002, and it took effect in May 2003. Major amendments followed in 2021, with the last of the new requirements taking effect on June 9, 2023. A breach notification amendment took effect on May 13, 2024, adding the 30-day FTC notice for events involving 500 or more consumers.

  • The rule requires a Qualified Individual, a written risk assessment, and safeguards based on it. Those include access controls, a data inventory, encryption, secure development, MFA, disposal within 2 years of last use, change management, and activity monitoring. You must also test or monitor, train staff, oversee vendors, keep an incident plan, and report to the board yearly.

  • A useful checklist follows the rule's elements and names your dealership systems. It should cover the DMS, CRM, lender portals, F&I menus, website credit apps, email, and paper deal jackets. For each one, check MFA, encryption, who has access, how long records are kept, and which vendor can reach them. Then verify each line in the system itself.

  • Yes, for most covered businesses. The Qualified Individual reports to the board in writing at least once a year, and testing continues through monitoring or yearly pen tests with scans every 6 months. You get 30 days of questions and program updates after handover, plus a yearly review checklist.

Saimul IslamFounder & CEO, DeveloperLook

Still have questions?

Send a message or book a call with the team.

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