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The Problem

Followers Love Your Sets but Can't Book

It starts in your DMs. A follower loves a set, asks the price, waits, and books somewhere that shows prices up front.

  1. 01 · Unanswered DMs

    A follower asks your price by DM and books elsewhere while waiting.

    Each art tier shows example sets, time, and price before booking.

  2. 02 · Surprise totals

    A basic manicure booking turns into full art and a disputed total.

    The tier clients pick sets the total, so checkout holds no surprises.

  3. 03 · Chair clashes

    Two pedicure clients land on one chair on Saturday.

    Chairs and tables count as bookable resources, so stations don't overlap.

  4. 04 · Party chaos

    Party requests arrive by DM with no deposit.

    Bridal showers and birthdays book through a request form with a deposit link.

A follower saves your chrome French set and messages to ask the price. You're mid-appointment, so she waits two hours, then books the studio that lists art tiers online. Another client books a basic manicure, asks for full art at the table, and disputes the total. On Saturday, two pedicure clients land on one chair. Every unanswered DM is a set someone else paints.

We start with your menu and art levels: what each one includes, how long it takes, and what it costs. Then we build a site where clients see the tier, pick a tech, and book a station your software knows is free. Parties go through a deposit form. Regulars rebook from a reminder, not a DM thread.

  • Art tiers priced upfront

    Each tier shows example sets, time, and price, so the total holds at checkout.

  • Stations booked without clashes

    Pedicure chairs and manicure tables count as resources in your booking software.

  • Parties held by deposit

    Bridal showers and birthdays book through a request form with a deposit link.

Our Nail Studio Website Process

Five Steps From Price Tiers to Regulars

You approve the menu, the price tiers, and a working booking flow on staging. Each step ends with something you can check on your own phone.

  1. We start with a free call about your services, techs, stations, and booking software. We also look at how clients reach you from Instagram, and you leave with a page plan and a fixed-price proposal.

What's Included

What You Get With a Custom Nail Salon Website

Everything a client needs to choose a look and book it. Good website design for nail salon owners covers pricing, stations, parties, and Instagram, plus local search basics.

  • Service menu with art tiers

    Manicures, pedicures, gel extensions, fills, and removal, with each art tier priced and timed.

  • Nail art galleries

    Close-up sets grouped by tier and tech, compressed so detailed photos still load fast.

  • Station and chair booking

    Pedicure chairs and manicure tables set as resources, so two clients can't land on one.

  • Party booking with deposits

    A request form for showers and birthdays, confirmed with a Stripe or Square deposit link.

  • Instagram to booking path

    A Book button on your profile and a site feed that links each style to its tier.

  • Launch, schema, and handoff

    Google Business Profile setup, NailSalon schema markup, redirects, and a short team walkthrough.

Compare Options

DeveloperLook vs Instagram Only vs Templates

Instagram plus a booking link costs nothing, and a salon template goes live in a weekend. Both work for some artists. Here is where each one leaks bookings.

DeveloperLook
Instagram and a booking link
Nail art pricing
DeveloperLook: Tiers priced before bookingInstagram and a booking link: Prices sent in DMs
Art portfolio
DeveloperLook: Galleries grouped by tierInstagram and a booking link: Great feed, hard to search
Station scheduling
DeveloperLook: Chairs and stations as resourcesInstagram and a booking link: Depends on your app
Party bookings
DeveloperLook: Request form with a depositInstagram and a booking link: Handled in DMs
Rebooking regulars
DeveloperLook: Reminders on a fill cycleInstagram and a booking link: Manual follow-up
Launch speed
DeveloperLook: 2 to 7 weeksInstagram and a booking link: Already live
Upfront cost
DeveloperLook: From $900, one-timeInstagram and a booking link: Free to start
Who owns it
DeveloperLook: You, every loginInstagram and a booking link: Meta's platform rules

Projects We've Built

We designed and built this beauty shopping app, fashion site, and pair of booking products. A nail studio site needs the same things: close-up visuals, clear prices, and quick booking.

What Our Clients Say

What Clients Say After Launch

Feedback from teams we have built websites, galleries, and booking flows for.

We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.

Michael BennettFounder & CEO of Northbridge Consulting01 / 03
  • 1,250+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

Want results like these?

Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.

Work Culture

Why Nail Studios Trust Us With Booking

We learned these habits building booking and payment flows. Each one keeps your techs on schedule and your clients free of surprises.

  • Art priced before booking

    Each art tier shows example sets, the time it takes, and its price. Clients agree to a range before the appointment, so checkout holds no surprises.

  • Stations counted as resources

    Pedicure chairs and manicure tables are set as resources in your booking software. Two clients can't land on one chair, even on a packed Saturday.

  • Parties confirmed with deposits

    Bridal showers and birthdays book through a request form, then a deposit link. Your stations are held only once the deposit is paid.

  • Instagram that leads to booking

    Every style on your site links to its tier and a Book button. Followers go from a saved post to a booked slot without a DM.

  • Fixed price before we start

    Your scope and price are written down before any design work starts. If your booking app already handles something, we leave it out of the quote.

  • Your studio owns the accounts

    Your domain, hosting, and analytics are opened in your studio's name. Switch agencies later and every login, photo, and page stays with you.

Overview

What does nail salon website design include?

DeveloperLook provides nail salon website design for studios and independent nail artists. We build service menus with priced art levels, galleries, station-aware booking, party deposits, and an Instagram-to-booking path. Projects start at $900, most go live in 2 to 7 weeks, and you own every login.

DEVELOPERLOOK

Project facts · Nail Salon Website Design

Service
Nail salon website design (art pricing, booking)
Typical timeline
2 to 7 weeks, depending on plan
Platforms
Vagaro, Square Appointments, Boulevard, or Zenoti
Built with
Figma, WordPress, Webflow, Next.js, GA4, Stripe
Experience
10+ years of development experience and 1,250+ shipped projects
Post-launch support
30 to 90 days, depending on plan
Communication
Calls in US, UK, and AU business hours
Starting price
From $900 USD, fixed scope after discovery

Reviewed 28 Sep 2026 by Saimul Islam

Good fit

  • Busy single-location nail salons

    Your techs book out by Friday. You want clients to see art prices, pick a tech, and book without messaging you.

  • Nail artists known for detailed sets

    Your Instagram shows intricate art and gel extensions, but new clients can't tell which tier or price their design falls into.

  • Studios with pedicure chairs and stations

    Your booking tool double-books pedicure chairs on Saturdays, and you want every station counted before a slot goes live.

  • Solo nail technicians

    You're comparing a nail technician website builder with a custom site and want honest advice on which one you need.

  • Agencies with beauty clients

    You market nail studios and need a developer who builds booking, galleries, and party forms under your agency's brand.

Not a fit

  • Budget under $900

    Your budget for the whole site is under $900. The free profile page in your booking app is a better starting point.

  • Hair color and cuts

    Your studio also does hair color and cuts. The Hair Salon Website Design Services page handles stylist levels and color consultations.

  • Spa packages and gifts

    You want spa packages and gift cards more than nail art. Our Day Spa Website Design Services page is the closer fit.

  • Chairs already full

    Your Instagram and a booking link already keep every chair full. If that's true, we'll say so before we quote.

Not sure we're the right fit?

Book a free call or message us. We'll tell you honestly whether we're the right team.

Pricing

Transparent Starting Prices for Nail Salon Websites

These are starting points in USD. Your final price depends on art tiers, party booking needs, and your station layout, and you get a fixed proposal after a free discovery call.

$1k$2k$3k$4k$5k$900$2,100$4,200

For single studios that need a clear menu, art tier pricing, and online booking in 2 to 3 weeks.

$900one-time, USD

Get a fixed quote
  • Up to 6 custom pages
  • Service menu with art tiers
  • Booking widget from your software
  • Instagram feed and Book button
  • Rebooking reminders set up
  • 30 days post-launch support

Recommended

For busy studios that want art galleries, station rules, and party bookings in 4 to 5 weeks.

$2,100one-time, USD

Get a fixed quote
  • Everything in Nail Studio Starter
  • Nail art gallery by tier
  • Station and pedicure chair rules
  • Party request form with deposit
  • Review requests after visits
  • 60 days post-launch support

For owners with 2 to 3 studios that need per-location booking and gift cards.

$4,200one-time, USD

Get a fixed quote
  • Everything in Art & Party Site
  • Pages for 2 to 3 studios
  • Per-location booking and techs
  • Gift card page with email delivery
  • Custom integration where an API exists
  • 90 days post-launch support

For Agencies

White-Label Nail Studio Websites for Agencies

You own the studio relationship and the social strategy. We build the booking side: tiered menus, station rules, party deposits, and the Instagram-to-booking path, all delivered under your agency's name.

How the partnership works

White label: your client only ever sees your brand

  • Your client
  • You, the agency
  • DeveloperLook
  1. Send the studio brief

    Share the menu, tier prices, stations, and booking software your client uses.

    1. Client needs
    2. You share the details
    3. Details received
  2. Get scope and price

    We reply with a plan, a timeline, and a fixed price to resell.

    1. Scope and plan
    2. Proposal to resell
    3. Your quoteYOUR LOGO
  3. Launch under your name

    We build and test the site, then hand everything over as your work.

    1. Done by our team
    2. Your brand on it
    3. Handed to your clientDone
  • Studio stays yours

    We work under your brand, and the studio hears from you.

  • Previewed before handover

    Your client sees tested bookings and a working party form first.

  • Booking rules handled

    Stations, price tiers, and deposits configured by developers who test them.

  • Grow your roster

    Handle one nail studio or a whole group of beauty clients.

The Right Technology for Your Project

Technology Stack

We work with the booking software your studio already uses and add the design, payment, and tracking tools that keep booking simple.

    • Figma logoFigma
    • WordPress logoWordPress
    • Webflow logoWebflow
    • Next.js logoNext.js
    • Tailwind CSS logoTailwind CSS
    • Vagaro
    • Square Appointments
    • Boulevard
    • Zenoti
    • Google Analytics logoGoogle Analytics (GA4)
    • Google Tag Manager logoGoogle Tag Manager
    • Google Search Console logoGoogle Search Console
    • Google Business Profile
    • Stripe logoStripe
    • Twilio logoTwilio
    • Cloudflare logoCloudflare
    • Vercel logoVercel

FAQ

Frequently Asked Questions

Straight answers on cost, timelines, art pricing, station booking, parties, and Instagram.

  • A studio site from DeveloperLook starts at $900 for up to 6 pages, art tier pricing, and online booking. The Art & Party Site costs $2,100 and adds galleries, station rules, and party deposits. Multi-studio builds start at $4,200. Your booking software bills its own fees.

  • Most nail studio sites launch in 2 to 7 weeks. The starter site takes 2 to 3 weeks, the art and party site 4 to 5, and multi-studio builds 6 to 7. Photos of your best sets usually arrive last, so we start gathering them in week one.

  • Upscale nail salons show their work in galleries grouped by art tier and service, shot close up in natural light. Each photo links to the tier price and the tech who did it, so a client can book that exact look. We compress images so detailed shots still load quickly on phones.

  • Resource booking prevents it: each pedicure chair and manicure station becomes a resource that a service needs before it can be booked. In Boulevard, chairs and machines can be set up this way, hidden from clients while they block overlaps. We match every service to its station before launch.

  • You implement them with a party request form and a deposit, not the regular booking flow. Guests choose a date, headcount, and services, and your team confirms and sends a Stripe or Square payment link. Once the deposit is paid, the party's stations are blocked in your booking software.

  • Boutique nail studios make the next booking easier than sending a DM. Put a Book button on your Instagram profile, link each posted style to its tier, and send rebooking reminders timed to each client's fill cycle. Vagaro can add a Book Now button to Instagram profiles, and we connect it to the right services.

  • Tiered pricing prevents most disputes because clients agree to a price range before the appointment, not after the art is finished. Each tier shows example photos, the time it takes, and the price, and the booking notes record the tier chosen. Changes at the table then start from a clear number.

  • The best nail salon websites show real sets, price every art tier, and let clients book a specific tech in a few taps. They also explain fills versus new sets, removal add-ons, and your sanitation routine. Luxury nail salon website design adds close-up photography and calm pages without slowing booking.

  • You own the site, the domain, and every account we set up, all opened in your studio's name. Your booking software and Instagram stay yours, connected rather than copied. If you move to another agency, you keep the design files and every gallery photo too.

  • You get 30 days of support with the starter site, 60 with the art and party site, and 90 with multi-studio builds. We fix bugs, add new sets to galleries, and check booking after software updates. Bigger changes later are quoted as small fixed jobs.

Saimul IslamFounder & CEO, DeveloperLook

Still have questions?

Send a message or book a call with the team.

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In 30 minutes on Google Meet we walk you through how we would build it, how long it takes and what it costs. Then you get a written estimate.

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