02Our Shopify SEO Process
How a Shopify SEO Agency Grows Organic Traffic Step by Step
You see a free technical audit before you commit to a retainer.
05Projects We've Built
Ecommerce Projects We Have Built
A selection of Shopify and ecommerce builds shipped for clients, the kind of stores that grow with a Shopify SEO company focused on fixes.
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LET'S DISCUSS
We had a different kind of problem. People were visiting the store, adding products to their carts, and then disappearing before they finished the order. We had tried a few apps and made changes here and there, but nothing really seemed to solve the bigger issue. The team went through the shopping experience with us and pointed out things we hadn't really noticed ourselves. They cleaned up the cart and checkout flow, made the mobile experience much smoother, and helped us make the store feel easier to shop. I’m not going to pretend we fixed everything overnight, but it finally feels like the store is helping the sale instead of getting in the way of it.
Ethan Parker
Founder of Elite Academy
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
James Whitmore
Head of Marketing of Lumen Outdoor
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
Michael Bennett
Founder & CEO of Northbridge Consulting
07Work Culture
Why Merchants Trust Us With Their SEO
Shopify has its own duplicate URL and collection quirks, so we fix those first. These are the habits we bring as your Shopify SEO agency.
Technical before content
We fix what holds rankings back before adding more pages.
Shopify quirks known
Collection and variant duplicates are our daily work.
Free audit upfront
You see our findings before paying a retainer.
Schema done right
Products and reviews carry clean structured data.
Steady compounding
Results build over 12 to 24 months.
Clear reporting
Plain monthly updates on rankings and revenue.
08Overview
What do Shopify SEO services include, and how much do they cost?
Most Shopify stores lose rankings to duplicate content from collection and variant URLs, since Shopify doesn't consolidate these automatically without a properly configured theme, plus unindexed product pages. We fix canonical tags, add product and review schema for rich snippets, clean up redirects and URL structure, and rebuild internal linking. Retainers start from $1,500/month, first ranking improvements typically show in 4 to 6 months.
- Service
- Ongoing Shopify SEO (technical, schema, content, links)
- Starting price
- From $1,500/month, free technical audit upfront
- Typical timeline
- First improvements in 4-6 months, compounding over 12-24 months
- Platform
- Shopify and Shopify Plus
- Built with
- Technical audit, schema markup, duplicate content fixes, redirects, internal linking
- Experience
- 10+ years and 250+ shipped projects
- Post-launch support
- Ongoing monthly retainer, not a one-time project
- Communication
- Calls in US, UK, and AU business hours
Who it's for
Shopify stores over-reliant on paid ads
You want organic traffic that doesn't disappear the moment you pause your ad budget.
Stores with partial indexing issues
Only some of your product pages are showing up in Google.
Stores with collection and variant duplicate content
Your theme isn't consolidating duplicate URLs, splitting your ranking power.
Stores wanting rich snippets in search results
You want star ratings and pricing to show up directly in your search listings.
Stores with messy redirects or URL structure
Past migrations or theme changes left broken redirects or inconsistent URLs.
Not a fit for
You want a platform-agnostic SEO strategy, not Shopify-specific. Our Ecommerce SEO Services page covers that broader positioning across any platform.
You're on BigCommerce or WooCommerce, not Shopify. Our BigCommerce and WooCommerce SEO Services page covers those platforms specifically.
You just want a one-time audit or second opinion, not an ongoing retainer. Our Ecommerce SEO Audit page covers that lighter, standalone engagement.
09Pricing
Transparent Starting Prices for Shopify SEO
These are starting points in USD, bundled from the $1,500/mo program rate. Every engagement starts with a free technical audit.
11The Right Technology for Your Project
Technology Stack
We work in your Shopify theme, Search Console and structured data tools to apply SEO services for Shopify stores directly.
No tools available for the selected category.
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Pick a 30-minute slot that works for you. We meet on Google Meet to align on goals, scope, and the right next step.
How much do Shopify SEO services cost?
Retainers start from $1,500 per month, scaling with your catalog size and how much technical work is needed upfront. We start with a free technical audit so pricing reflects your actual store, not a flat package.
How long until Shopify SEO shows results?
Most stores see first ranking improvements in 4 to 6 months, with stable, compounding growth over 12 to 24 months. SEO is a retainer relationship, not a one-time fix, since Google needs time to re-crawl and re-rank changes.
What does a Shopify SEO service include (technical, schema, collections, linking)?
We cover technical fixes like indexing and canonical tags, product and review schema for rich snippets, collection and variant duplicate content cleanup, redirects and URL structure, and internal linking between products and collections.
Why did Google index only some of my product pages?
Common causes are duplicate content from collection and variant URLs splitting ranking signals, thin or templated product descriptions, orphaned pages with no internal links pointing to them, and sitemap or robots.txt misconfigurations. We audit all four before fixing anything.
How do you add product schema so listings show ratings and prices?
We add structured data for products and reviews so eligible listings can show star ratings, price, and availability directly in search results, which lifts click-through rate even without a ranking change.
How do you fix duplicate content from collections and variants?
Shopify doesn't consolidate collection-based duplicate URLs automatically, that depends on your theme correctly pointing canonical tags back to the root product URL. We audit your theme's canonical handling and fix it so ranking power isn't split across near-identical pages.
Do you handle redirects and URL structure?
Yes. We clean up broken and chained redirects, fix inconsistent URL patterns, and set up a logical structure so both users and search engines can navigate your catalog cleanly.
How do I reduce dependence on paid ads with SEO?
Organic rankings compound over time and don't disappear when you pause a budget, unlike paid traffic. We prioritize your highest-intent commercial pages first so organic traffic starts offsetting ad spend as early as possible in the engagement.
What does your free technical SEO audit include?
A crawl of your store checking indexing status, canonical tag behavior, duplicate content, schema presence, redirect health, and site structure, with a prioritized list of what's actually hurting your rankings before you commit to anything.