Custom BigCommerce website design
Figma designs for your homepage, category, product, cart, and account templates, built around your brand and catalog.
The Problem
When Your Theme Stops Keeping Up With Your Brand
Theme trouble rarely starts on day one. A Marketplace theme gets patched for years, apps add their own scripts, and the storefront drifts away from the brand it was meant to show.
01 · Lost edits
Direct template edits disappear whenever the theme gets updated.
Theme code lives in Git, so changes survive updates and can be rolled back.
02 · Brand fit
The Marketplace theme looks like every other store using it.
Figma designs for your key templates, built as a Stencil theme around your brand.
03 · Content edits
Changing a homepage banner still needs a developer.
Theme settings and Page Builder regions let your team edit layouts directly.
04 · Mobile speed
Category pages crawl on phones as the catalog grows.
Templates request only the data they show, and images are sized per device.
You bought a Marketplace theme years ago, and it still looks like the demo with your logo on top. A developer once edited the templates directly, so nobody dares click Update. Changing a homepage banner means waiting for that developer. Apps inject their own scripts, and category pages drag on phones. If you're still on a Blueprint theme, Page Builder isn't even an option. The store sells, but the storefront no longer matches the brand or the catalog behind it.
We start with the theme you have: its edits, its apps, and the templates that sell the most. Then we design those templates in Figma and build a Stencil theme on Cornerstone's structure with the Stencil CLI. Colors, banners, and layouts become settings your team edits in Page Builder, and every change lives in Git. You get a storefront that fits your brand, not a demo with a new logo.
Built on Cornerstone's structure
Custom themes start from the reference theme BigCommerce maintains, so later platform changes are easier to merge.
Editable without a developer
Banners, colors, and section layouts become Page Builder settings your marketing team changes directly.
Tested on real phones
Every template is checked on mid-range phones with Lighthouse before the theme goes live.
Our BigCommerce Theme Process
From Theme Review to Live Storefront in Five Steps
You see what a customization can fix before we quote a custom theme, then approve the designs and preview every template before it goes live.
We look at your current theme, its direct edits, the apps that inject scripts, and the templates that bring in the most orders. You get a short list of what a customization would fix and whether a custom theme is worth it.
What's Included
What a BigCommerce Theme Development Agency Delivers
Every project is scoped to your current theme, catalog, and team. Most combine these six parts, from Figma designs to a Stencil theme your staff can edit in Page Builder.
Compare Options
DeveloperLook vs Marketplace Theme vs Freelancer
A Marketplace theme or a freelancer suits plenty of BigCommerce stores. Here's where each one holds up and where it starts to break as your brand and catalog grow.
| Feature | DeveloperLookBest fit | Marketplace theme | Freelancer |
|---|---|---|---|
| Planning | Theme review and Figma designs | Pick a demo and launch fast | Starts on the first ticket |
| Brand fit | Templates designed for your catalog | Shared layout with many stores | Depends on their design skills |
| Theme code | Stencil CLI and Git | Updates can overwrite your edits | Often edited in the browser |
| Content editing | Page Builder regions you control | Settings the vendor chose | Often needs the developer |
| Speed | Lighthouse checks on every template | Good on the demo catalog | Varies by developer |
| Support | 30 to 90 days included | Theme vendor's help desk | When they're available |
| Ownership | Your code, designs, and repository | License from the theme vendor | Yours if handed over |
| Cost | Fixed price from $1,050 | Lowest upfront cost | Lowest hourly rate |
DeveloperLook
Marketplace theme
- Planning
- DeveloperLook: Theme review and Figma designsMarketplace theme: Pick a demo and launch fast
- Brand fit
- DeveloperLook: Templates designed for your catalogMarketplace theme: Shared layout with many stores
- Theme code
- DeveloperLook: Stencil CLI and GitMarketplace theme: Updates can overwrite your edits
- Content editing
- DeveloperLook: Page Builder regions you controlMarketplace theme: Settings the vendor chose
- Speed
- DeveloperLook: Lighthouse checks on every templateMarketplace theme: Good on the demo catalog
- Support
- DeveloperLook: 30 to 90 days includedMarketplace theme: Theme vendor's help desk
- Ownership
- DeveloperLook: Your code, designs, and repositoryMarketplace theme: License from the theme vendor
- Cost
- DeveloperLook: Fixed price from $1,050Marketplace theme: Lowest upfront cost
Projects We've Built
Online Store Projects Our Team Designed and Built
Storefronts we designed and built for fashion, furniture, art, and hardware brands. They run on different platforms, but the template and design work carries over to Stencil.
Modeverse Ecommerce Web Design & Development
- Fashion
- Retail
- E-commerce
Sir Kenneth Riley Artwork Ecommerce Website
- Art
- E-commerce
- Website
Havenly Furniture Ecommerce Website
- Furniture
- E-commerce
- Dashboard
Borna's General Hardware Ecommerce Website
- Retail
- E-commerce
- Website
What Our Clients Say
What Clients Say After Launch
Feedback from teams we have built online stores and websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,250+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Want results like these?
Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.
Work Culture
Why Brands Trust Us With Their BigCommerce Storefront
Good theme work disappears into the store: pages load, edits stick, and your team changes content alone. These habits make that happen on every theme we build.
Marketplace theme checked first
We check whether a customized Marketplace theme covers your needs before we suggest a custom build. If one already does, we'll tell you before we quote.
Lean template data requests
Each template's front matter requests just the products, reviews, or categories that page displays. Category pages stay quick even as your catalog and filters grow.
Settings your team can change
Colors, banners, and section layouts become theme settings and Page Builder regions. Your marketing team updates a seasonal homepage without waiting on a developer.
Previewed before it's applied
Every theme version is uploaded to My Themes and previewed with your real catalog first. Your live storefront keeps selling until you approve the switch.
Every edit in a commit
Template changes are committed to Git with a short note explaining why. A bad edit gets rolled back in one step instead of being rebuilt from memory.
You own the theme
Theme files, Figma designs, and the repository stay in your company's accounts. You can bring the work in-house or switch developers whenever you like.
Overview
How does BigCommerce theme development work on Stencil?
DeveloperLook handles BigCommerce theme development for stores that have outgrown a Marketplace theme or still run Blueprint. We design key templates in Figma, build a custom Stencil theme on Cornerstone's structure, add Page Builder settings, and keep the code in Git. Projects start at $1,050, take 2 to 10 weeks, and you own the theme.
DEVELOPERLOOK
Project facts · BigCommerce Theme Development
- Service
- BigCommerce theme development (custom Stencil themes, customization, Blueprint rebuilds)
- Typical timeline
- 2 to 3 weeks (customization), 5 to 10 weeks (custom theme)
- Platforms
- BigCommerce Stencil storefronts, including multi-storefront and B2B Edition stores
- Built with
- Stencil CLI, Handlebars, SCSS, JavaScript, Page Builder, and Git
- Experience
- 10+ years of development experience and 1,250+ shipped projects
- Post-launch support
- 30 to 90 days, depending on plan
- Communication
- Calls in US, UK, and AU business hours
- Starting price
- From $1,050 USD, fixed scope after a theme review
Reviewed 7 Oct 2026 by Saimul Islam
Good fit
Brands on a lightly edited Marketplace theme
Your store runs a Marketplace theme with a few edits, and it still looks like the demo while competitors show a distinct brand.
Stores still running a Blueprint theme
Your store opened before Stencil, and the old Blueprint theme can't use Page Builder or the storefront features you keep reading about.
Marketing teams waiting on developers
Your team needs a developer for every banner or layout change, so seasonal campaigns launch late or get dropped entirely.
Brands ready to hire for one project
You want to hire BigCommerce theme developers for a defined redesign, without keeping a full-time developer on payroll after launch.
Agencies with BigCommerce clients
Your agency designed a BigCommerce redesign and needs Stencil developers to build it under your brand, on your client's timeline.
Not a fit
Apps and ERP syncs needed
You need private apps, ERP syncs, or a Catalyst headless storefront rather than theme work. Our BigCommerce Development Services page covers that wider build.
Platform not chosen yet
You want store UX and visual design before you pick a platform. Our Ecommerce Website Design Services team designs for any platform first.
Budget under $1,050
Your budget is under $1,050, or you only need new colors and a logo. Cornerstone's built-in theme settings will cover that at no cost.
Moving to Shopify
You've already decided to leave BigCommerce. Our BigCommerce to Shopify Migration team moves products, customers, orders, and redirects instead.
Not sure we're the right fit?
Book a free call or message us. We'll tell you honestly whether we're the right team.
Pricing
Transparent Starting Prices for BigCommerce Theme Development
These are starting points in USD. Your final price depends on how many templates change, custom widgets, and the number of storefronts, and you get a fixed proposal after a free theme review.
For stores that need BigCommerce design customization on the Stencil theme they already run.
$1,050one-time, USD
- Your current Stencil theme styled to your brand
- Up to 5 templates adjusted
- Key settings exposed in Page Builder
- Mobile Lighthouse check on each template
- Theme code moved into Git
- 30 days of post-launch support
Recommended
For brands that want a storefront designed around their catalog instead of a demo layout.
$3,450one-time, USD
- Everything in Theme Customization
- Figma designs for 8 key templates
- Custom theme on Cornerstone's structure
- Up to 6 custom Page Builder widgets
- Speed pass on category and product pages
- 60 days of post-launch support
For Blueprint rebuilds, several storefronts, or stores that sell to wholesale and retail buyers.
$7,100one-time, USD
- Everything in Custom Stencil Theme
- Blueprint customizations rebuilt in Stencil
- Theme variations for up to 3 storefronts
- Templates for wholesale customer groups
- Custom JavaScript features such as quick order
- 90 days of post-launch support
For Agencies
White-Label Stencil Theme Builds for Agencies and Studios
You own the client relationship. We supply the Stencil engineering: your designs built as a BigCommerce theme, Page Builder settings your client can use, and code delivered to their repository. Fixed quotes protect your margin, and every preview reaches you before your client.
How the partnership works
White label: your client only ever sees your brand
- Your client
- You, the agency
- DeveloperLook
Send the designs
Share the Figma files, the store URL, and your client's launch date.
- Client needs
- You share the details
- Details received
We scope the build
You get a fixed quote, a template list, and dates you can promise.
- Scope and plan
- Proposal to resell
- Your quoteYOUR LOGO
Build and hand off
Previews for your review, a tested launch, and the theme in your client's repository.
- Done by our team
- Your brand on it
- Handed to your clientDone
Partner with DeveloperLookDelivered under your brand
Stay client-facing
Your brand on every deliverable, and no contact with your client unless you ask.
Your designs, built faithfully
Figma files turned into Stencil templates, with any compromises flagged before we build.
Fixed-price quotes
Quotes you can resell with confidence, and no surprise invoices halfway through.
Extra launch capacity
More Stencil developers during busy seasons without adding anyone to payroll.
The Right Technology for Your Project
Technology Stack
We build with BigCommerce's own theme tools, so your storefront keeps working with Page Builder and platform updates after launch.
BigCommerce- Handlebars
- Sass
JavaScript
HTML5
Node.js
Webpack- Git
- GitHub
Figma
Lighthouse
PageSpeed Insights
Chrome DevTools
Google Analytics (GA4)
Google Tag Manager
Hotjar
Google Search Console
FAQ
Frequently Asked Questions
Straight answers on BigCommerce theme costs, Stencil, old themes, and hiring a theme developer.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
Theme work with DeveloperLook starts at $1,050 for customizing the Stencil theme you already run. A custom theme designed in Figma and built on Cornerstone's structure starts at $3,450. Blueprint rebuilds, multi-storefront themes, and wholesale templates start at $7,100. Paid Marketplace themes and BigCommerce plan fees are billed separately, and your price is fixed in writing after a free theme review.
A theme customization takes 2 to 3 weeks, and a custom Stencil theme takes 5 to 10 weeks. Design approval is usually the longest wait, so we lock the homepage, category, and product templates first. Blueprint rebuilds sit at the long end, because every old customization has to be found and rebuilt by hand.
There isn't one best BigCommerce theme: the right one matches your catalog size, filters, and brand. Cornerstone is the free theme BigCommerce maintains as the base for Stencil work, and many stores run it with light changes. Paid Marketplace themes add layouts and features. We suggest customizing one of those first and going custom only when your templates truly need it.
Stencil lets developers build themes locally with the Stencil CLI and preview them against the store's live data before uploading. Templates use Handlebars, and each one declares the store data it needs in its front matter. Settings defined in config.json appear in Page Builder, so merchants change colors and layouts without touching code.
BigCommerce themes use Handlebars templates, SCSS for styles, and JavaScript for interactive features. Theme settings live in JSON files such as config.json and schema.json. You don't need PHP or any server language, because BigCommerce hosts the store and renders the templates. Headless storefronts differ: Catalyst runs on React and Next.js, which our BigCommerce Development Services page covers.
Switch because Stencil is BigCommerce's current theme platform, and Blueprint themes can no longer be bought or added. Stencil themes work with Page Builder, local development, and newer storefront features. Your Blueprint customizations don't move across automatically, so we list them first, back up the old theme, and rebuild only what you still use.
The old themes ran on Blueprint, BigCommerce's earlier theme engine, which Stencil replaced. The Blueprint marketplace is closed to new purchases, though stores keep the Blueprint themes they already bought. New stores start on Stencil. If your store still runs Blueprint, its customizations have to be rebuilt in Stencil, because switching themes doesn't copy them over.
BigCommerce's Theme Marketplace lists a small set of free themes and a much larger paid catalog. The count changes as designers add and retire themes. Filter the Marketplace by price and industry to see today's number. Every Marketplace theme runs on Stencil, so any of them can be customized with the same tools we use.
Choose a BigCommerce theme developer who can show live Stencil stores and keeps theme code in Git rather than editing it in the browser. When you compare BigCommerce custom theme development agencies, ask what your team will control in Page Builder after launch. Searches for "big commerce custom design" often turn up design-only studios, so check that your BigCommerce design partner also writes the Stencil code.
You own it: the theme files, the Figma designs, and the Git repository sit in accounts under your company's name. A short handover guide lists every theme setting and custom widget, so any Stencil developer can continue the work. Support runs 30 to 90 days after launch depending on plan, and new templates later get their own fixed quote.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
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