Brokerage CRM
Lead pipelines, listing links, follow-up tasks, and commission splits shaped around how your agents work.
The Problem
When the Spreadsheet Becomes the System
It starts small. A column for splits, a tab for deposits, and one person in the office who knows how it all fits together.
01 · Spreadsheet splits
Commission splits live in a spreadsheet one person understands.
Splits, rent, and payouts get calculated from ledgers your accountant can reconcile.
02 · Scattered tools
Rent, repairs, and statements each run through a different tool.
Leads, listings, leases, and money sit in one system.
03 · Duplicate tenants
Each system keeps its own copy of the same tenant.
Each lead, tenant, and owner exists once across every module.
04 · Vacation stalls
Closings wait when your office manager takes a vacation.
The spreadsheet retires, so work no longer waits on one person.
Your CRM tracks leads, but commission splits live in a spreadsheet only your office manager understands. Rent arrives through one tool, repairs through email, and owner statements get built by hand at the start of every month. Each system keeps its own copy of the same tenant, and none of them agree. When your office manager takes a vacation, closings wait. You're paying for five tools and still running the business from a spreadsheet.
We start by mapping how work really moves through your office, from first lead to final statement. Then we design one data model for leads, listings, leases, and money, and build the modules you need on top of it. Your old records come across with counts checked against the source. The spreadsheet retires, and your office manager gets their vacations back.
One record per person
Each lead, tenant, and owner exists once, so every module shows the same details.
Money math you can audit
Splits, rent, and owner payouts calculated from ledgers your accountant can reconcile.
Room for the next office
A data model that handles a second office or a new customer without a rebuild.
Our Software Development Process
From Workflow Map to Live Platform in Five Steps
You approve each stage. That means the workflow map, the data model and screens, sprint demos on your data, and the rollout plan.
We sit with the people who will use the system (agents, managers, owners, or accountants) and map each workflow step by step. You get a scope, a data plan, and a fixed price.
What's Included
What You Get From Our Real Estate Software Development Services
Each build covers the data model, the modules you need, payments, integrations, migration, and training. Multi-tenant setup comes with the SaaS plan.
Compare Options
DeveloperLook vs Off-the-Shelf Software vs No-Code Tools
Off-the-shelf tools launch in days and cost less up front. No-code works for simple internal tools. Custom software wins when your workflow is the edge.
| Feature | DeveloperLookBest fit | Packaged software | App builders |
|---|---|---|---|
| Workflow fit | Built around your process | Configure within its limits | Limited by the builder |
| Multi-tenant support | Designed in from day one | Not built for resale | Hard to isolate data |
| Data ownership | Code and data you own | The vendor holds it | The platform holds it |
| Tool integrations | Any system with an API | Approved apps only | Connector limits apply |
| Scaling cost | Hosting grows slowly | Per-seat fees grow | Usage fees grow |
| Setup speed | 3 to 22 weeks | Live within days | A few weeks |
| Upfront cost | Fixed build price | Low monthly fee | Low to start |
| Ongoing support | The developers who built it | Vendor help desk | Community forums |
DeveloperLook
Packaged software
- Workflow fit
- DeveloperLook: Built around your processPackaged software: Configure within its limits
- Multi-tenant support
- DeveloperLook: Designed in from day onePackaged software: Not built for resale
- Data ownership
- DeveloperLook: Code and data you ownPackaged software: The vendor holds it
- Tool integrations
- DeveloperLook: Any system with an APIPackaged software: Approved apps only
- Scaling cost
- DeveloperLook: Hosting grows slowlyPackaged software: Per-seat fees grow
- Setup speed
- DeveloperLook: 3 to 22 weeksPackaged software: Live within days
- Upfront cost
- DeveloperLook: Fixed build pricePackaged software: Low monthly fee
- Ongoing support
- DeveloperLook: The developers who built itPackaged software: Vendor help desk
Projects We've Built
Property and SaaS Projects From Our Portfolio
Property app designs and a finance SaaS build from our portfolio, showing the dashboards, roles, and data screens this kind of work needs.
Wayhouse Real Estate App Design
- Real Estate
- Mobile App
Realix Real Estate Mobile App Design
- Real Estate
- Mobile App
Hommie Real Estate Mobile App Design
- Real Estate
- Mobile App
Finance SaaS Web Design & Development
- Finance
- SaaS Platform
- Website
What Our Clients Say
What Clients Say After Launch
Feedback from teams we have built software and websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,000+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Work Culture
Why Operators Trust Us With Their Systems
Custom software development for real estate industry workflows has to get leads, leases, and money right the first time. These habits keep it that way.
Data model before screens
We design how leads, listings, leases, and ledgers connect before we draw a screen. Getting that right early saves a rebuild when you open a second office.
Every role tested
We test each role against each record type before launch. Agents, owners, tenants, and admins see exactly what they should and nothing more.
Money math reconciled
Ledger totals, commission splits, and owner payouts get checked against test data before real money moves. Your accountant shouldn't have to fix our math.
Migrations with matching counts
We import your spreadsheets and old tools early and compare record counts with the source. You see the numbers match before anyone switches over.
Build or buy, honestly
If off-the-shelf software fits your process, we'll tell you before we quote. Custom software makes sense only when your workflow is the edge you sell on.
Your code, your data
The code, database, and cloud accounts are yours from day one. If you raise money or sell the company, there's no vendor to untangle.
Overview
Who offers custom real estate software development for brokerages and property managers?
DeveloperLook is a real estate software development company that builds custom CRMs, property management platforms, and multi-tenant SaaS for brokerages, property managers, and proptech founders. Builds include a shared data model, payments and ledgers, integrations, and data migration. Prices start at $1,350, delivery takes 3 to 22 weeks, and you own the code.
DEVELOPERLOOK
Project facts · Real Estate Software Development
- Service
- Custom CRMs, leasing platforms, and proptech SaaS
- Typical timeline
- 3 to 22 weeks, by plan
- Platforms
- Web apps plus tenant and owner portals
- Built with
- React, Node.js, PostgreSQL, Stripe, AWS
- Experience
- 10+ years of development experience and 1,000+ shipped projects
- Post-launch support
- 30 to 90 days, by plan
- Communication
- Calls in US, UK, and AU business hours
- Starting price
- From $1,350 USD, fixed scope after discovery
Reviewed 30 Sep 2026 by Saimul Islam
Good fit
Brokerages tracking splits in spreadsheets
Your agents' splits, caps, and referral fees live in a spreadsheet, and every closing means an hour of checking the math by hand.
Property managers outgrowing their software
Your property management software can't handle your owner statements or repair rules, so your team exports everything to spreadsheets each month.
Proptech founders with pilot customers
You have pilot customers waiting and need a multi-tenant product that keeps each brokerage's data separate from the first login.
Investors and developers tracking projects
Your team tracks deals, budgets, draw requests, and investor updates across email threads, and you want one place that holds the numbers.
Agencies with proptech clients
Your agency's client needs a CRM or leasing platform built, and you need engineers who understand ledgers and MLS data licenses.
Not a fit
Public listing website
You need a public website with listing search and lead forms. Our brokerage website team covers that build instead.
Phone app for buyers
You mainly want an app buyers or tenants use on their phones. Our property app team is the better fit.
Existing CRM fits
An off-the-shelf CRM or leasing tool already fits your process. Configuring it costs far less than custom software, and we'll say so.
Budget under $1,350
Your budget for a first release is under $1,350. A well-built spreadsheet can carry you until the workflow settles.
Not sure we're the right fit?
Send a two-line brief. We'll tell you honestly whether we're the right team.
Pricing
Transparent Starting Prices for CRM, Leasing, and SaaS Builds
These are starting points in USD. Your final price depends on modules, user roles, and integrations, and you get a fixed proposal after a free scoping call.
For teams that need one broken workflow fixed, like splits or maintenance requests.
$1,350one-time, USD
- One workflow for your own team
- Sign-in with roles and permissions
- Admin screens and simple reports
- Import from your spreadsheets
- Deployed to your cloud account
- 30 days of post-launch support
Recommended
For brokerages or property managers that need a full CRM or property management system.
$4,300one-time, USD
- Everything in Single-Workflow Tool
- Brokerage CRM or property management core
- Stripe payments with owner and tenant ledgers
- E-signature, email, and texting integrations
- Tenant or owner portal
- 60 days of post-launch support
For proptech founders that need a product they can sell to many firms.
$9,100one-time, USD
- Everything in CRM or Leasing Platform
- Separate workspace for each customer
- Subscription billing and onboarding
- MLS data under the right license
- Audit logs and admin console
- 90 days of post-launch support
For Agencies
White-Label Platform Builds for Agencies With Proptech Clients
You own the client relationship. We supply the engineering for your brokerage, property management, and proptech clients under your brand, including data models, payments, and hard MLS data licensing questions.
How the partnership works
White label: your client only ever sees your brand
- Your client
- You, the agency
- DeveloperLook
Share the brief
Send the client's workflows, user roles, current tools, and data sources.
- Client needs
- You share the details
- Details received
We scope and staff
You get a data model outline, a fixed price, and a named technical lead.
- Scope and plan
- Proposal to resell
- Your quoteYOUR LOGO
Build and hand off
We build, migrate, test, and document the platform under your brand, then hand it over.
- Done by our team
- Your brand on it
- Handed to your clientDone
Partner with DeveloperLookDelivered under your brand
Stay client-facing
Your brand goes on every deliverable, so the client stays yours.
Domain questions covered
We handle ledger, split, and MLS license questions with your client.
Senior engineering
Senior developers design the data model and review every release.
Flexible capacity
Staff a platform build without hiring a full product team.
The Right Technology for Your Project
Technology Stack
Our real estate software development solutions run on React and Node.js with PostgreSQL, take payments through Stripe, and export to the accounting tools you use.
React
Next.js
TypeScript
Tailwind CSS
Node.js
Python
PostgreSQL
Docker
Stripe
QuickBooks
Xero
Twilio
AWS
Vercel
Power BI
Google Sheets
FAQ
Frequently Asked Questions
Straight answers on cost, timelines, MLS data licenses, and security for brokerages, property managers, and proptech teams.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
A single-workflow tool for your own team starts at $1,350. A custom CRM or property management platform starts at $4,300, and a multi-tenant SaaS product you can sell to other firms starts at $9,100. The price moves with modules, roles, and integrations. The quote is fixed after a free scoping call.
A single-workflow tool takes 3 to 4 weeks, a CRM or leasing platform 8 to 12, and a multi-tenant product 14 to 22 weeks. Data migration from your old tools runs inside those windows. MLS data licenses can take longer to approve, so we request them early.
A custom CRM starts with your lead stages, then adds listing links, showing notes, follow-up tasks, and commission splits with caps. We import your contacts, connect email and texting, and build the reports your managers read every Monday. Teams usually go custom when their CRM can't handle splits or referral fees.
It usually covers leases, rent collection, maintenance requests, and owner statements, plus tenant and owner portals. We take rent through Stripe by ACH or card and keep ledgers per owner and tenant. Trust account rules vary by state, so we build the reports your accountant needs for each monthly reconciliation.
Proptech software you sell serves many firms from one platform, so every table carries a customer ID. We enforce that separation in the database with PostgreSQL row-level security, not just in the screens. An internal tool skips that layer, which makes it cheaper, but turning it into SaaS later means a partial rebuild.
Yes, under the right license from each MLS. IDX covers public display on a broker's website, while back-office analytics and vendor products need separate agreements, and terms differ between MLSs. We map which license your product needs during scoping, because it shapes both your timeline and your data costs.
Yes, and it's usually the cheaper path. We design the data model for the full product on day one. Then we build one module and add the next once real users have tried it. That way a second office or a new customer type doesn't force a rebuild.
Every role gets its own permissions, data is encrypted in transit and at rest, and audit logs record who changed what. Card and bank details stay with Stripe, so they don't touch your servers. For tenant screening we connect a licensed screening provider rather than storing credit reports ourselves.
We connect e-signature tools such as DocuSign, accounting exports to QuickBooks Online or Xero, and email and texting through Twilio. Your MLS feed connects under its license. If a tool has an API or webhooks, we can usually connect it. When a vendor limits API access to approved partners, we'll tell you during scoping.
The code, the database, and the cloud accounts are yours from day one, with admin documentation at handover. Fixes are included for 30, 60, or 90 days depending on the plan. After that, a monthly care plan can cover updates, new modules, and hosting for your team.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
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