POS product and stock sync
Products, prices, barcodes, and stock per location come from Shopify POS or Square, so nothing gets typed twice.
The Problem
Your Website Keeps Selling What the Counter Already Sold
Retail website development goes wrong when the site keeps its own product list. It shows up on the first busy Saturday, when online orders arrive for items that left the shop hours earlier.
01 · Stock
Online orders arrive for items the counter already sold.
Stock per location flows from your POS, so both channels sell one count.
02 · Pickup
Pickup orders sit unseen in an inbox until morning.
Pickup orders land on the POS screen your staff already watch.
03 · Gift cards
Gift cards bought in the shop fail at online checkout.
One gift card balance works at the counter and on the website.
04 · Local search
Nearby searchers can't tell you carry the brand they want.
In-store products appear on Google through free local listings, with matching store hours.
A customer orders the last blue teapot online at 8 p.m. Your counter sold it at noon, and the website didn't hear about it. Tomorrow starts with a refund, an apology, and a customer who won't trust the pickup button again. Pickup orders sit in an inbox nobody checks until morning. Your gift cards only work in the shop, and your site lists different hours from Google. Nobody searching nearby can tell you stock the brand they want. Two systems keep two stock counts, and you're the one reconciling them.
We start with your POS, not the page design. Products, prices, and stock per location flow from Shopify POS or Square into the site, so a sale at the counter lowers the online count too. Pickup orders arrive where your staff already look. Gift cards work in both places, and your in-store products show on Google. Your stock lives in one place, not in two spreadsheets that disagree by Friday.
One stock count for both
Counter and website sell from the same inventory, per location, without a nightly spreadsheet to reconcile.
Pickup your staff can keep
Pickup and curbside orders show up on the POS, and the customer gets a message when it's ready.
Found by nearby shoppers
Store pages, matching hours, and free Google listings for the products already on your shelves.
Our Retail Website Design and Development Process
From POS Export to Pickup Counter in Five Clear Steps
You approve the stock plan, the pickup rules, and the designs. Then you ring up a test sale and place a test pickup order before launch.
We look at your POS data, your best sellers, and where walk-in and online orders collide today. You get honest notes and a fixed quote. If the web store built into Square or your POS already covers your shop, we'll tell you before we quote.
What's Included
What You Get With a POS-Ready Retail Store Website
Each build covers POS stock sync, pickup and curbside checkout, store and event pages, shared gift cards, local search setup, and staff training for your team.
Compare Options
DeveloperLook vs POS Web Store vs DIY Template
Retail websites built inside your POS or from a template suit some shops, especially with a small range. Here's how each handles stock, pickup, design, and local search.
| Feature | DeveloperLookBest fit | POS web store | DIY template |
|---|---|---|---|
| Stock sync | Every location, from your POS | Manual or app-based | |
| Design control | Custom layout for your brand | A few theme options | Theme settings only |
| Pickup and curbside | Per store, with ready messages | Needs setup and apps | |
| Google local listings | Set up and checked | Depends on the POS | Rarely set up |
| Multi-store pages | A page per location | Basic location list | Depends on the theme |
| Time to launch | 4 to 11 weeks | Days if you do it | 1 to 3 weeks of your time |
| Upfront cost | From $1,250, fixed scope | Part of your POS plan | Theme price and your time |
| Support | 30 to 90 days, then on request | POS help desk | Forums and theme docs |
DeveloperLook
POS web store
- Stock sync
- DeveloperLook: Every location, from your POSPOS web store:
- Design control
- DeveloperLook: Custom layout for your brandPOS web store: A few theme options
- Pickup and curbside
- DeveloperLook: Per store, with ready messagesPOS web store:
- Google local listings
- DeveloperLook: Set up and checkedPOS web store: Depends on the POS
- Multi-store pages
- DeveloperLook: A page per locationPOS web store: Basic location list
- Time to launch
- DeveloperLook: 4 to 11 weeksPOS web store: Days if you do it
- Upfront cost
- DeveloperLook: From $1,250, fixed scopePOS web store: Part of your POS plan
- Support
- DeveloperLook: 30 to 90 days, then on requestPOS web store: POS help desk
Projects We've Built
Retail and Store Projects We Have Built
Ecommerce builds for a hardware store, fashion and furniture retailers, and a beauty brand: catalogs, filters, and checkout flows like those a shop website needs.
Borna's General Hardware Ecommerce Website
- Retail
- E-commerce
- Website
Modeverse Ecommerce Web Design & Development
- Fashion
- Retail
- E-commerce
Havenly Furniture Ecommerce Website
- Furniture
- E-commerce
- Dashboard
Glamory Beauty & Makeup Ecommerce App and Dashboard
- Beauty
- Fashion
- E-commerce
What Our Clients Say
What Clients Say After Launch
Feedback from teams we have designed and built websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,250+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Want results like these?
Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.
Work Culture
Why Shop Owners Trust Us With Their Website
Your website and your counter share customers, stock, and staff. These habits keep both running on one set of data, so the site helps the shop instead of adding chores.
Honest advice on POS web stores
If the web store built into Square or your POS covers a small range, we'll say so before quoting. Some shops need a better product page, not a new platform.
Clean SKUs before anything syncs
We check your POS for duplicate SKUs, missing barcodes, and items stuck at zero stock before the first sync. Clean data at the counter means fewer wrong orders online.
Pickup routines staff can follow
We map who sees a pickup order, where it waits, and how the customer hears it's ready. A pickup button only helps if your Saturday staff can keep up.
Launches outside your busy season
We schedule go-live away from holiday weekends and back-to-school rushes. Staff learn the new site on a slow weekday, not in the middle of December.
Tested on phones near the door
We test product pages on mid-range phones over mobile data, because shoppers often check a page right before they walk in. A slow page can cost you that visit.
Your shop data stays yours
Your domain, POS, store account, and customer list sit in your own accounts from the first day. At launch, your staff get every admin login and the recorded training.
Overview
How does retail website development work for local shops?
DeveloperLook handles retail website development for independent shops that sell at the counter and online. We connect your POS stock to the site, set up pickup in store and curbside, build store and event pages, and list in-store products on Google. Projects start at $1,250, take 4 to 11 weeks, and your store, data, and accounts stay yours.
DEVELOPERLOOK
Project facts · Retail Website Design and Development
- Service
- Retail Website Design and Development (POS stock sync, pickup in store, local listings)
- Typical timeline
- 4 to 5 weeks for one shop, 6 to 11 weeks for multi-store builds
- Platforms
- Shopify or WooCommerce, with Shopify POS or Square
- Built with
- Figma, Shopify POS, Square, Google Merchant Center, and GA4
- Experience
- 10+ years of development experience and 1,250+ shipped projects
- Post-launch support
- 30 to 90 days, depending on plan
- Communication
- Calls in US, UK, and AU business hours
- Starting price
- From $1,250 USD, fixed scope after a free shop review
Reviewed 8 Oct 2026 by Saimul Islam
Good fit
Independent shops with one location
Your gift shop sold a candle online at 9 p.m. that a walk-in bought at noon, and your morning starts with a refund and an apology email.
Shops already on Shopify POS or Square
You ring up every sale on Shopify POS or Square, and you want a website that reads the same stock instead of a second spreadsheet.
Retailers with 2 to 5 stores
You run 3 hardware stores, and callers keep asking which one has the drill in stock. Your site needs stock and pickup shown for each location.
Owners looking for a retail specialist
You want a developer for retail website work who understands barcodes, POS exports, and pickup routines, not only page layouts and colors.
Agencies with shop clients
Your agency has a shop client asking about websites for retail with in-store pickup, and you need the POS and stock side built under your brand.
Not a fit
Online-only brand, no shop
You sell only online and have no counter or POS. Our Ecommerce Website Design Services page fits a store built around shipping instead of pickup.
Only need the POS link
Your website already looks right, but its stock doesn't match the counter. Our POS Integration Services page covers connecting the site you have to your POS.
Fresh food with delivery slots
You sell groceries with delivery windows, substitutions, and produce priced by weight. Our Grocery Store Website Design page is built for that kind of shop.
Budget under $1,250
Your budget is under $1,250. The free web store that comes with Square or your POS is a sensible first step, and we can point you to the settings that matter.
Not sure we're the right fit?
Book a free call or message us. We'll tell you honestly whether we're the right team.
Pricing
Transparent Starting Prices for Retail Website Design and Development
These are starting points in USD. Your final price depends on product count, store locations, and your POS, and you get a fixed proposal after a free shop review.
For one-location shops that want their key products online with pickup in store.
$1,250one-time, USD
- Up to 150 products synced from Shopify POS or Square
- Pickup in store and curbside at checkout
- Store page with hours, map, and events
- Google Business Profile link and store schema
- Theme styled to your shop's brand
- 30 days of post-launch support
Recommended
For shops growing online sales that want a custom design and Google local listings.
$3,400one-time, USD
- Everything in Single Shop Site
- Custom Figma design for 8 key templates
- Up to 1,500 products with collections and filters
- Gift cards that work online and in the shop
- In-store products listed on Google via Merchant Center
- Staff training and 60 days of support
For retailers with 2 to 5 locations that need stock and pickup shown per store.
$6,900one-time, USD
- Everything in Shop and Stock Design
- Stock and pickup for up to 5 locations
- Up to 5,000 products moved with redirects
- A page and event calendar for each store
- Local delivery zones for nearby customers
- 90 days of post-launch support
For Agencies
White-Label Retail Website Development for Agencies and Studios
You own the client relationship. We supply the retail build behind it: POS stock sync, pickup checkout, store pages, and local listings, delivered under your agency's name. The shop keeps its own POS, store account, and customer data.
How the partnership works
White label: your client only ever sees your brand
- Your client
- You, the agency
- DeveloperLook
Send the shop brief
Share the retailer's POS export, locations, photos, and the platform they prefer.
- Client needs
- You share the details
- Details received
We map and quote
You get the stock sync plan, the pickup rules, and a fixed resale price.
- Scope and plan
- Proposal to resell
- Your quoteYOUR LOGO
Build and train staff
We build the store, sync stock, and train shop staff under your brand.
- Done by our team
- Your brand on it
- Handed to your clientDone
Partner with DeveloperLookDelivered under your brand
Delivered as your agency
Your logo on staging links, design files, and the staff training videos.
Shop floor know-how
POS exports, barcodes, and pickup routines handled the way shops actually run.
Fixed quotes per shop
One clear price per retail client, ready for you to mark up.
Capacity before holidays
Extra hands when several shop clients want launches before the holiday rush.
The Right Technology for Your Project
Technology Stack
We build on store platforms that share stock with the POS at your counter, plus the Google tools that put your shelves in local search.
Figma
Canva- Adobe Photoshop
- Adobe Lightroom
Shopify
WooCommerce
WordPress- Square
Stripe
PayPal
Apple Pay
Google Pay
- Google Business Profile
- Google Maps
Google Search Console
Google Analytics
Google Tag Manager
FAQ
Frequently Asked Questions
Straight answers on retail website costs, POS stock sync, pickup in store, local search, and ownership.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
Start with your product data, not the design. Export products, prices, and barcodes from your POS, pick a platform that syncs with it, and photograph your best sellers first. Then add store hours, pickup options, and a returns page. A website for retail works when it answers the questions your counter staff hear every day.
Design it around how people shop your aisles: by category, brand, and occasion, with stock and pickup shown on every product. Keep the home page for new arrivals, store events, and best sellers. Use photos of your own shelves and products where you can, because they show customers what they'll find when they walk in.
DeveloperLook's retail builds start at $1,250 for one shop with up to 150 products synced from Shopify POS or Square. Custom designs with up to 1,500 products, shared gift cards, and Google local listings start at $3,400. Multi-store builds for up to 5 locations start at $6,900. You get a fixed quote after the free shop review.
Expect the build price plus 3 running costs: your store platform plan, your POS subscription, and card processing fees. Shops already on Shopify POS or Square often add little beyond the online plan, because products and stock already exist. We list every monthly fee in the quote, so your first-year total is clear before you sign.
A single shop takes 4 to 5 weeks, and multi-store builds take 6 to 11 weeks. Most of that time goes into product data: matching SKUs, fixing barcodes, and adding photos. A clean POS export speeds things up, and we schedule go-live away from your busiest weeks so staff aren't learning pickups during a rush.
We build it on the platform your POS already talks to. Shopify POS and a Shopify online store share one inventory, and Square connects to WooCommerce through the official WooCommerce Square extension. We set stock per location, choose which items sell online, and ring up a test sale to confirm the website count drops.
Use Square Online if you sell a small range and its themes fit your brand. Hire a retail website design company when you need custom design, pickup across several stores, or Google local listings set up properly. Square Online is a sensible start for plenty of shops, and the free review tells you which side you're on.
Yes, if you want orders you control. Instagram is good for discovery, but your posts don't show what's on the shelf today, and stock questions pile up in your messages. Your own site adds pickup in store, your own customer list, and a page that appears when people search for your shop by name.
Yes, through Google's free local listings. Your in-store products go into Google Merchant Center with stock for each store. They can then appear across Google for nearby searchers in supported countries, including the US, UK, Canada, and Australia. Google needs store-level stock, so we feed it from your POS data and check each listing.
Your shop owns the website and every piece of data in it. The domain, store account, POS, product listings, and customer list are yours, and your staff hold every admin login from launch day. We cover fixes and questions for 30 to 90 days, depending on plan, then help whenever you open a new location or switch POS providers.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
Free 30-min callGoogle Meet
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