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Wholesale Ordering Portal for Trade Customers Who Still Order by Email and Phone

For wholesalers and distributors: a login-only portal where trade customers see their own prices, reorder in a few clicks, and pay on terms, from $1,250.

  • 24/7

    Self-service ordering for trade buyers

  • 100%

    Portal orders entered without retyping

How your project runs

1Add to cartAdd to cartCheckoutTotalPay nowPaidInventoryAccounting

Teams we have built for:

  • Amazon Web Services
  • HubSpot
  • Linode
  • Microsoft Azure
  • Moodle
  • Magento
  • Oracle
  • Salesforce
  • SAP
  • Squarespace
  • Weebly
  • WP Engine
  • Google Cloud
  • DigitalOcean

The Problem

When Wholesale Orders Still Arrive by Email, Phone, and PDF

Most wholesalers don't plan a portal. It becomes urgent when order volume grows, the team spends mornings retyping, and buyers start asking why they can't just reorder online.

  1. 01 · Retyping

    Staff retype emailed spreadsheets into the ERP every morning.

    Buyers order in the portal, and orders flow straight into your ERP.

  2. 02 · Price sheets

    Buyers order from outdated PDF price sheets.

    Each account sees its current price list, pulled from the ERP at login.

  3. 03 · Stock

    Customers order items that are already out of stock.

    Stock is checked before the order is placed, with backorder dates shown.

  4. 04 · Rep orders

    Reps phone in orders after every customer visit.

    Reps place orders on a customer's behalf in the same portal.

Monday morning, your inbox fills with purchase orders as spreadsheets, PDFs, and photos of handwritten lists. Someone retypes each line into the ERP, and one wrong SKU means a wrong shipment. Buyers order from last season's price sheet, then dispute the invoice. Reps phone in orders from the road. Customers ask why they can't just log in and reorder the way they do with other suppliers.

We start by mapping how orders arrive today and which ERP fields own prices, stock, and terms. Then we build a login-only portal where each buyer sees their own prices, orders by SKU or CSV, and reorders from history. Orders land in your ERP with the PO number attached. Your team stops retyping and starts handling the exceptions.

  • Their prices at login

    Each buyer sees their own price list, minimums, and case packs as soon as they sign in.

  • Reorder in a few clicks

    Past orders, saved lists, and CSV upload replace the weekly spreadsheet emailed to your sales inbox.

  • Your ERP stays the record

    Orders land in your ERP with the PO number attached, while stock and credit flow back.

Our Wholesale Portal Development Process

From Order Review to Self-Service Reordering in Five Steps

You see how each account, price list, and term maps to your ERP before we quote, then watch a pilot with real buyers before every account is invited.

  1. We look at how orders arrive today: emails, PDFs, phone calls, and rep notes, plus your ERP and price lists. You get a short report on what a portal would replace and which platform fits.

What's Included

What Your B2B Wholesale Ordering Platform Includes

Every portal is scoped to your accounts, price lists, and ERP. Most combine these six parts, with your store's built-in B2B features used wherever they already fit.

  • Trade login and account approval

    Login-only access, new account requests approved by your team, and buyer users added under each company.

  • Account prices and catalogs

    Each buyer sees their own price list, minimums, and case packs, pulled from the ERP that owns them.

  • Quick order and CSV upload

    Order by SKU, paste a list, or upload a CSV, with stock checked before the order is placed.

  • Reorder, lists, and history

    One-click reorder from past orders, saved lists for regular items, and order status for every account.

  • ERP, terms, and invoice sync

    Orders, invoices, credit limits, and net terms synced with your ERP, so the portal fronts your wholesale order management system.

  • Pilot, rollout, and support

    A pilot with trusted buyers, account invites in waves, buyer guides, and 30 to 90 days of support.

Compare Options

DeveloperLook vs Ordering Software vs Email and PDFs

Off-the-shelf wholesale distributor order processing software suits teams with standard needs, and email works at low volume. Here's how each holds up as accounts and price lists multiply.

DeveloperLook
Ordering software
Planning
DeveloperLook: Order review and ERP map firstOrdering software: Configure to its template
Account pricing
DeveloperLook: Each buyer sees their pricesOrdering software: Usually supported
Ordering speed
DeveloperLook: Quick order, CSV, and reorderOrdering software: Standard cart and catalog
ERP sync
DeveloperLook: Built around your ERP's dataOrdering software: Connectors for popular ERPs
Sales reps
DeveloperLook: Order on behalf of accountsOrdering software: Varies by vendor
Support
DeveloperLook: 30 to 90 days includedOrdering software: Vendor's help desk
Ownership
DeveloperLook: Your code, data, and domainOrdering software: Per-user subscription
Cost
DeveloperLook: Fixed price from $1,250Ordering software: Monthly fees per user

Projects We've Built

Stores and admin dashboards we built for hardware, furniture, and fashion sellers. They aren't wholesale portals, but the account, catalog, and order logic is the same work.

What Our Clients Say

What Clients Say After Launch

Feedback from teams we have built online stores and websites for.

We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.

Michael BennettFounder & CEO of Northbridge Consulting01 / 03
  • 1,250+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

Want results like these?

Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.

Work Culture

Why Distributors Trust Us With Their Trade Portal

A portal only works if buyers actually use it instead of emailing. These habits keep it accurate, quick to reorder from, and easy for your team to run.

  • Native B2B checked first

    We check whether your store's built-in B2B features already cover your accounts before suggesting a custom portal. If they do, we'll tell you before we quote.

  • The ERP stays in charge

    Prices, stock, and credit come from your ERP, not a second copy kept in the portal. Your finance team keeps one source of truth.

  • Designed around the reorder

    Most wholesale orders repeat last month's, so reorder and saved lists come first in our screens. Buyers spend less time browsing a catalog they already know.

  • Reps included, not bypassed

    Sales reps get their own login to order on a customer's behalf. Their relationships stay intact while the retyping stops.

  • A pilot before every invite

    A few trusted accounts use the portal for real orders before everyone is invited. Pricing mistakes surface with friendly buyers, not your biggest account.

  • You own the portal

    Portal code, hosting, the domain, and customer data stay in your company's accounts. You can bring the work in-house whenever you choose.

Overview

What does a wholesale ordering portal do for trade customers?

DeveloperLook builds a wholesale ordering portal for distributors and manufacturers whose trade customers still order by email, phone, or PDF price sheet. Buyers log in to see their own prices, order by SKU or CSV, reorder from history, and pay on terms, while your ERP stays the record. Projects start at $1,250 and take 3 to 14 weeks.

DEVELOPERLOOK

Project facts · Wholesale Ordering Portal Development

Service
Wholesale ordering portal development (trade login, quick order, ERP sync)
Typical timeline
3 to 4 weeks (store portal), 8 to 14 weeks (custom portal)
Platforms
Shopify B2B, BigCommerce B2B Edition, Adobe Commerce, or standalone
Built with
Next.js, Node.js, PostgreSQL, ERP APIs, and webhooks
Experience
10+ years of development experience and 1,250+ shipped projects
Post-launch support
30, 60, or 90 days, depending on plan
Communication
Calls in US, UK, and AU business hours
Starting price
From $1,250 USD, fixed scope after an order review

Reviewed 7 Oct 2026 by Saimul Islam

Good fit

  • Distributors taking orders by email

    Your trade customers email spreadsheets and PDFs every week, and someone on your team retypes each line into the ERP before lunch.

  • Manufacturers selling to retailers

    You sell to independent retailers on negotiated price lists, and every buyer needs to see their own prices, minimums, and case packs.

  • Wholesalers with field sales reps

    Your reps take orders on the road and phone them in, and you want them ordering on a customer's behalf in one portal.

  • Suppliers that outgrew order forms

    You run wholesale ordering through a shared order form, and it can't check stock, apply account pricing, or show order history.

  • Agencies with distributor clients

    Your agency serves a distributor that needs a B2B webshop for its existing trade buyers, built and delivered under your brand.

Not a fit

  • Retail and B2B together

    You want one store serving retail shoppers and trade buyers side by side. Our B2B Ecommerce Website Development team builds that combined storefront.

  • Native Shopify B2B is enough

    You're on Shopify and only need companies, catalogs, and payment terms set up natively. Our Shopify B2B Ecommerce Agency page covers that quicker setup.

  • Budget under $1,250

    Your budget is under $1,250, or you serve only a handful of trade accounts. A shared order form or your platform's built-in wholesale features will cover it.

  • Looking for new stockists

    You want to reach new retail stockists rather than serve accounts you already have. Our Faire Wholesale Integration page covers selling through that marketplace.

Not sure we're the right fit?

Book a free call or message us. We'll tell you honestly whether we're the right team.

Pricing

Transparent Starting Prices for Wholesale Ordering Portal Development

These are starting points in USD. Your final price depends on your ERP, the number of price lists, and whether reps order too, and you get a fixed proposal after a free order review.

$2k$4k$6k$8k$10k$1,250$4,200$8,800

For sellers whose Shopify or BigCommerce store can host a login-only trade area.

$1,250one-time, USD

Get a fixed quote
  • Login-only trade area with account approval
  • Up to 3 price lists
  • Quick order by SKU and reorder from history
  • Minimums and case packs
  • Payment terms where your platform allows
  • 30 days of post-launch support

Recommended

For wholesalers whose ERP holds the pricing and who need a portal built around it.

$4,200one-time, USD

Get a fixed quote
  • Everything in Portal on Your Store
  • Standalone portal on your own domain
  • Account catalogs and prices from the ERP
  • CSV upload and saved order lists
  • PO numbers, net terms, and invoices
  • 60 days of post-launch support

For distributors with field reps, several warehouses, and buyer approval rules.

$8,800one-time, USD

Get a fixed quote
  • Everything in Custom Ordering Portal
  • Sales reps ordering for their accounts
  • Stock by warehouse with backorder dates
  • Approval rules and spending limits
  • Credit limits and statements from the ERP
  • 90 days of post-launch support

For Agencies

White-Label B2B Ecommerce Portal Builds for Agencies

You own the client relationship. We supply the B2B engineering: trade logins, account pricing, quick order, and ERP syncs delivered under your brand. Fixed quotes protect your margin, and the pilot with your client's buyers runs on your schedule.

How the partnership works

White label: your client only ever sees your brand

  • Your client
  • You, the agency
  • DeveloperLook
  1. Share the brief

    Send the client's ERP, price list setup, account count, and launch goals.

    1. Client needs
    2. You share the details
    3. Details received
  2. We map and price

    You get an account and pricing map, a fixed quote, and dates you can promise.

    1. Scope and plan
    2. Proposal to resell
    3. Your quoteYOUR LOGO
  3. Build and hand off

    A buyer pilot, staged invites, and portal documentation under your brand.

    1. Done by our team
    2. Your brand on it
    3. Handed to your clientDone
  • Stay client-facing

    Your brand on every deliverable, and no client contact unless you ask.

  • ERP sync experience

    Orders, prices, and credit synced with the ERP your client already runs.

  • Fixed-price quotes

    Quotes you can resell, with no surprise invoices partway through the build.

  • Flexible capacity

    Extra developers for portal builds without adding to your payroll.

The Right Technology for Your Project

Technology Stack

We pick the stack around your ERP and store, so buyer orders, prices, and stock stay consistent between every system.

    • Next.js logoNext.js
    • React logoReact
    • TypeScript
    • Tailwind CSS logoTailwind CSS
    • Node.js logoNode.js
    • PostgreSQL logoPostgreSQL
    • GraphQL logoGraphQL
    • Docker logoDocker
    • Shopify logoShopify
    • BigCommerce logoBigCommerce
    • Adobe Commerce Magento Recurring Billing Integration ServiceAdobe Commerce
    • WooCommerce logoWooCommerce
    • NetSuite
    • Microsoft Dynamics 365 logoMicrosoft Dynamics 365
    • SAP
    • Odoo logoOdoo
    • Stripe logoStripe

FAQ

Frequently Asked Questions

Straight answers on portal costs, platforms, ERP syncs, rep ordering, and payment terms.

  • Portals from DeveloperLook start at $1,250 for a login-only trade area on your current Shopify or BigCommerce store. A custom portal with ERP pricing, CSV ordering, and net terms starts at $4,200. Distributor portals with rep ordering, approval rules, and warehouse stock start at $8,800. Your price is fixed in writing after a free order review.

  • A portal on your existing store takes 3 to 4 weeks, and a custom portal with an ERP sync takes 8 to 14 weeks. ERP access is usually the slowest part, so we ask for a test environment in the first week. The buyer pilot adds about a week before every account is invited.

  • The best wholesale ecommerce platform is usually the one your retail store already runs, if its B2B features cover your pricing. Shopify, BigCommerce B2B Edition, and Adobe Commerce all support company accounts and account pricing. When your ERP holds complex pricing or you have no public store, a standalone portal in front of the ERP fits better.

  • Shopify makes sense when you already sell retail on Shopify and your trade pricing fits its B2B catalogs. Since April 2026, core B2B features such as company profiles, payment terms, and up to 3 B2B catalogs work on Basic, Grow, and Advanced plans. Customer-specific catalogs per company still need Plus, and our Shopify B2B Ecommerce Agency page covers that setup.

  • The portal reads prices, stock, credit limits, and invoices from your ERP and writes orders back with the buyer's PO number. We use the ERP's API where it has one, or a scheduled file exchange where it doesn't. Every sync logs its records and alerts your team when one fails, so a bad order doesn't sit unnoticed.

  • Yes, buyers can type SKUs with quantities, paste a list from a spreadsheet, or upload a CSV file. The portal checks each line against their price list and stock before the order is placed, and flags unknown SKUs instead of dropping them. Most repeat buyers end up using saved lists and one-click reorder.

  • Yes, reps get their own login and can order on behalf of any account assigned to them. They see that account's prices, terms, and history, so phone and email orders become portal orders. Each order records which rep placed it, which makes commission reports easier to run.

  • Yes, approved accounts can check out on net terms with a PO number, while new or cash accounts pay by card. Credit limits come from your ERP, and orders over the limit go to your team for approval. Invoices and statements appear in the buyer's account once your ERP issues them.

  • An ordering portal serves accounts you already have: login-only, built for reordering, with no public catalog or marketing pages. A full B2B store also wins new buyers, often beside a retail storefront. If you need both, our B2B Ecommerce Website Development page covers the combined build.

  • You do: the portal code, the hosting account, the domain, and your customer data all sit in your company's accounts. We document the ERP mapping and every sync job for your team. Support runs 30, 60, or 90 days by plan, and new features are quoted as separate fixed-price jobs.

Saimul IslamFounder & CEO, DeveloperLook

Still have questions?

Send a message or book a call with the team.

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