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The Problem

Guests Love Your Inn, but Your Site Makes Them Call

Small inns run on a few people doing everything. When the website can't show dates or take a deposit, every booking becomes a phone call in the middle of breakfast.

  1. 01 · Phone tag

    Booking requests arrive by phone while you're cooking breakfast.

    Guests book and pay a deposit online through your reservation system.

  2. 02 · No dates

    Your site shows rooms but no way to check dates.

    Every room page opens your booking calendar with dates ready where possible.

  3. 03 · Lost couples

    Couples book the inn down the road that takes cards online.

    Room pages with photos, rates, and a Book button keep them on your site.

  4. 04 · Gift orders

    Gift certificate orders come by phone and get printed by hand.

    Gift certificates sell online and arrive by email, ready to print or forward.

It's 8 a.m. and you're plating breakfast for a full house when the phone rings. A caller wants the garden room next month, so you scribble the dates on a notepad. Later you find two emails asking the same thing, because your site shows room photos but no way to check dates or book. One couple gave up and booked an inn down the road that took their card online at midnight. In December, gift certificate orders come by phone, and you print each one by hand.

We start with your rooms and your reservation system. Each room gets its own page with photos, bed size, bath, and the view, plus a Book button that opens your system with dates ready where it allows. Guests check availability and pay a deposit at midnight without calling. Gift certificates and getaway packages sell online too. Your mornings go to breakfast, not to the phone.

  • Every room has character

    Each room's own page: photos, bed size, bath, view, and what makes it different.

  • Booking without phone tag

    Guests check dates and pay a deposit through your reservation system at any hour.

  • Gift certificates that sell

    Gift certificates and getaway packages sold online, so holiday sales don't need the phone.

Our Bed and Breakfast Website Design Process

From First Walkthrough to Online Bookings in Five Steps

You approve the room list, a clickable design, and a test booking before launch. Website design for bed and breakfast owners shouldn't eat your mornings, so reviews happen on short calls at times you pick.

  1. We walk through your current site and reservation system the way a guest would, from room photos to deposit. You get a short list of what's costing you bookings and a fixed-price proposal for the new site.

What's Included

What Your Bed and Breakfast Booking Website Includes

Every build covers room pages, online booking through your system, breakfast and house rules, a local guide, and launch. Larger plans add gift certificates, packages, cottages, and small weddings or retreats.

  • Room-by-room pages

    Photos, bed size, bath, view, and the details guests ask about, written in your voice for each room.

  • Online booking and deposits

    Your reservation system's booking widget on every room page, so guests check dates and pay a deposit.

  • Breakfast and house rules

    Breakfast times, dietary options, check-in, pets, and children policies, so guests know what to expect.

  • Gift certificates and packages

    Gift certificates and getaway packages sold online and emailed, through your system or a simple store.

  • Local guide pages

    The trails, shops, and restaurants you recommend, which give guests a reason to stay a second night.

  • Speed, schema, and launch

    Compressed photos, BedAndBreakfast schema, your Google Business Profile linked, redirects from old pages, and a tested launch.

Compare Options

DeveloperLook vs Booking System Sites vs DIY Builders

A site from your reservation system is cheap and connected, and a DIY builder costs little if you enjoy the work. Here's where each falls short for an inn that wants more direct bookings.

DeveloperLook
Booking system site
Room pages
DeveloperLook: Written in your voiceBooking system site: Standard room template
Online booking
DeveloperLook: Your system's widget, styledBooking system site: Built in
Gift certificates
DeveloperLook: Sold online and emailedBooking system site: Depends on the system
Look and story
DeveloperLook: Designed around your innBooking system site: Shared look across inns
Switching systems
DeveloperLook: Site stays, widget changesBooking system site: Site often goes with it
Startup cost
DeveloperLook: Fixed, from $950Booking system site: Often bundled monthly
Your time
DeveloperLook: A few short review callsBooking system site: A few hours
Time to launch
DeveloperLook: 3 to 8 weeks, by planBooking system site: Days to a few weeks

Projects We've Built

There's no B&B in our portfolio yet, so here are suite, villa, and hotel booking sites with the room pages and availability checks an inn needs.

What Our Clients Say

What Clients Say After Launch

Feedback from teams we have built websites for.

We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.

Michael BennettFounder & CEO of Northbridge Consulting01 / 03
  • 1,250+

    Projects shipped

  • 10+

    Years of experience

  • Top 3%

    Upwork Top Rated Plus

  • 5 stars

    Average review score

Want results like these?

Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.

Work Culture

Why Innkeepers Trust Us With Their Website

Bed and breakfast websites need design that sounds like the innkeeper. These habits keep your voice, your reservation system, and your guest list in your hands.

  • Written in your voice

    We interview you about each room, your breakfast, and why guests come back. The copy sounds like the innkeeper, not like a chain hotel's brochure.

  • Your reservation system stays

    We build around ThinkReservations, ResNexus, Cloudbeds, or whatever you run. Your calendar, rates, and deposits stay in the one place you already know.

  • Honest photos only

    We use your best real photos and flag rooms that need a reshoot. Guests forgive a small room, but not one that looks different on arrival.

  • Edits in minutes

    You change specials, breakfast notes, and room details yourself in a simple editor. A short video shows how, so you don't wait on us.

  • Straight advice on templates

    If your reservation system's included website already does the job, we'll say so before we quote. A custom site pays off when your story and packages need room.

  • Your domain, your guest list

    Your domain, site, and newsletter list sit in accounts in your name. If you sell the inn, the website and its guest list can transfer with it.

Overview

What should bed and breakfast website design include?

DeveloperLook offers bed and breakfast website design for owner-run inns. Each site gives every room its own page, adds online booking through ThinkReservations, ResNexus, or Cloudbeds, and sells gift certificates and packages. Sites start at $950 and launch in 3 to 8 weeks, at a fixed price, and you own the domain and guest list.

DEVELOPERLOOK

Project facts · Bed and Breakfast Website Design

Service
Bed and breakfast website design (room pages, online booking, gift certificates)
Typical timeline
3 to 8 weeks, by plan
Platforms
WordPress or Webflow, with ThinkReservations, ResNexus, or Cloudbeds
Built with
Figma, GA4, Google Business Profile, Google Search Console
Experience
10+ years of development experience and 1,250+ shipped projects
Post-launch support
30, 60, or 90 days, by plan
Communication
Calls in US, UK, and AU business hours
Starting price
From $950 USD, fixed scope after discovery

Reviewed 8 Oct 2026 by Saimul Islam

Good fit

  • Owner-run inns and B&Bs

    You cook breakfast, turn rooms, and answer the phone, and every booking that starts with a call costs time you don't have.

  • Inns on ThinkReservations or ResNexus

    Your reservation system can take online bookings, but your website still tells guests to call or email for availability.

  • New owners of an established inn

    You've just bought an inn with a dated site, and you want website design for bed and breakfast guests that shows the inn as it is now.

  • B&Bs selling packages and gift certificates

    Your romance packages and gift certificates sell well in person, and you want them on your bed and breakfast website for holiday shoppers.

  • Agencies with inn and B&B clients

    Your agency markets small inns and needs B&B sites built under your brand, with online booking already connected.

Not a fit

  • Budget under $950

    Your budget is under $950, or your reservation system's included website already works for your rooms. Keep it, and we'll say so before we quote.

  • Hotel with a front desk

    You run a hotel with a front desk team and dozens of rooms. Hotel Website Design fits that scale, with offers and meetings pages.

  • Whole cottages, no host

    You rent whole cottages or homes with no breakfast or host on site. Vacation Rental Website Design covers separate rentals better.

  • Weddings come first

    Weddings bring in most of your revenue, and rooms come second. Wedding Venue Website Design Services fits venues that sell dates and tours.

Not sure we're the right fit?

Book a free call or message us. We'll tell you honestly whether we're the right team.

Pricing

Transparent Starting Prices for Bed and Breakfast Website Design

These are starting points in USD. Your final price depends on the number of rooms, gift certificates and packages, and event pages, and you get a fixed proposal after a free inn review.

$1k$2k$3k$4k$5k$950$2,150$4,100

For small inns that want every room online and bookings without phone calls.

$950one-time, USD

Get a fixed quote
  • Custom design, up to 8 pages
  • Pages for up to 6 rooms
  • Your reservation system's booking widget
  • Breakfast, house rules, and area guide
  • Google Business Profile and map linked
  • 30 days of post-launch support

Recommended

For B&Bs that sell packages and gift certificates and want more repeat guests booking direct.

$2,150one-time, USD

Get a fixed quote
  • Everything in Inn Starter Site
  • Up to 15 pages and 12 rooms
  • Gift certificates sold online
  • Getaway package and specials pages
  • Newsletter signup and review highlights
  • 60 days of post-launch support

For inns with cottages, small weddings, or retreats that need more than room pages.

$4,100one-time, USD

Get a fixed quote
  • Everything in Direct Booking Inn Site
  • Cottage and outbuilding pages
  • Small wedding and retreat pages with inquiry form
  • Local guide blog set up
  • Second language version
  • 90 days of post-launch support

For Agencies

White-Label Bed and Breakfast Web Design for Agencies and Studios

You own the client relationship. We design and build your inn clients' sites under your brand, with room pages, online booking, and gift certificates connected. Your local campaigns send guests to pages that can book a room at midnight.

How the partnership works

White label: your client only ever sees your brand

  • Your client
  • You, the agency
  • DeveloperLook
  1. Send the inn brief

    Share rooms, photos, the reservation system, and what the owner wants to sell.

    1. Client needs
    2. You share the details
    3. Details received
  2. Get a fixed quote

    You receive a fixed price, a launch date, and one named lead.

    1. Scope and plan
    2. Proposal to resell
    3. Your quoteYOUR LOGO
  3. Test, then launch

    We test a booking and a gift certificate order, then launch on your date.

    1. Done by our team
    2. Your brand on it
    3. Handed to your clientDone
  • Your name on it

    We stay behind your agency, and the innkeeper only talks to you.

  • Booking systems sorted

    We set up ThinkReservations, ResNexus, or Cloudbeds widgets with the client.

  • Ready for holiday gifts

    Gift certificate pages go live before the December shopping rush.

  • Room to grow

    Add more inn clients without hiring designers or developers.

The Right Technology for Your Project

Technology Stack

We design in Figma, build on WordPress or Webflow, embed your reservation system's booking widget, and connect your Google Business Profile.

    • WordPress logoWordPress
    • Webflow logoWebflow
    • Figma logoFigma
    • Cloudflare logoCloudflare
    • ThinkReservations
    • ResNexus
    • Cloudbeds
    • Stripe logoStripe
    • Google Business Profile
    • Google Maps
    • Mailchimp
    • Google Sheets logoGoogle Sheets
    • Google Analytics logoGoogle Analytics (GA4)
    • Google Tag Manager logoGoogle Tag Manager
    • Google Search Console logoGoogle Search Console
    • PageSpeed Insights logoPageSpeed Insights

FAQ

Frequently Asked Questions

Straight answers on cost, timelines, building and WordPress, gift certificates, templates, ADA rules, and ownership.

  • A B&B website from DeveloperLook starts at $950, with pages for up to 6 rooms and your booking widget. Gift certificates, packages, and up to 12 rooms start at $2,150. Inns with cottages, small weddings, or retreats start at $4,100. You get a fixed quote after a free review of your current site and reservation system.

  • Most B&B sites launch in 3 to 8 weeks. An inn starter site takes about 3 weeks, a direct booking site 4 to 6, and an inn with cottages or events 6 to 8. Your room photos and access to your reservation system set the pace, so we ask for both on day one.

  • You build a bed and breakfast website around your reservation system and your rooms. Choose a system with online booking, such as ThinkReservations, ResNexus, or Cloudbeds. Then write a page for each room, add breakfast and house rules, embed the booking widget, and test a booking and a deposit on a phone before launch.

  • You can make a bed and breakfast website yourself with Wix, Squarespace, or WordPress plus your system's booking widget. Plan a weekend for room photos and copy, then a few evenings for setup. It works well for a small inn. Get help when you need gift certificates, packages, a custom look, or someone to keep it fast and current.

  • To build a B&B site on WordPress, use a lightweight theme, a page per room, and your reservation system's booking engine. Most inn systems, including ThinkReservations and ResNexus, give you a booking page you can link or embed. Add an SEO plugin, BedAndBreakfast schema, and compressed images, then update WordPress and its plugins every month.

  • The best bed and breakfast website design shows each room honestly and makes booking easy on a phone. It tells the innkeeper's story, explains breakfast and house rules, and keeps the Book button visible on every room page. A local guide and current specials give past guests a reason to book direct again.

  • Yes, a bed and breakfast booking website can sell gift certificates online. Many inn reservation systems include them, and if yours doesn't, we add a simple store with Stripe. Buyers pay online and get a printable certificate by email, and you redeem it against a stay in your system.

  • Bed and breakfast websites built on a reservation system's template usually stay tied to that subscription. If you cancel or switch systems, the site often goes with it, and you start again. Check who owns the domain and whether you can export pages and photos. A site in your own hosting account keeps working when you switch.

  • It depends on the inn's size and whether the owner lives there. The ADA leaves an owner-occupied inn with 5 or fewer rooms for rent out of its lodging definition (42 U.S.C. 12181(7)). Larger inns are covered, and their reservation pages must describe accessible rooms. We build to WCAG 2.1 AA either way, and your attorney can confirm your status.

  • You own the bed and breakfast website and its guest list. The domain, hosting, site files, and newsletter list sit in accounts in your name, and bookings stay in your reservation system. If you sell the inn, everything can transfer to the new owner. Each plan also covers 30, 60, or 90 days of post-launch fixes.

Saimul IslamFounder & CEO, DeveloperLook

Still have questions?

Send a message or book a call with the team.

Book a free call

Free 30-min call

Book a call

Book a free 30-minute call

In 30 minutes on Google Meet we walk you through how we would build it, how long it takes and what it costs. Then you get a written estimate.

Calendar not showing? Book on cal.com or send a brief.