Pricing formula from your rates
Base rates, material lines, pitch or access charges, and minimums, written down and checked with you.
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The Problem
Homeowners want a number first. When your site can't give one, they call around, and you drive out to measure jobs that were outside their budget from the start.
It's Saturday morning, and you're measuring a roof for a homeowner who found you online.
We start with how you actually price a job: base rates, material lines, pitch or access charges, and your minimum.
The calculator asks those questions in plain words, checks the ZIP code against your service area, and shows a range once the homeowner leaves contact details. Budget and timeline answers sort buyers from browsers. You drive out to people who already know the ballpark, not to strangers testing prices.
Ranges from your own rates
Each result uses your prices, material lines, and minimums, shown as a range until you inspect.
Screened before you drive
ZIP, budget, and timeline answers flag which leads deserve a visit.
Details travel with the lead
Leads reach your inbox or job software with every input attached.
Our Contractor Calculator Build Process
You approve the math, the questions, and the lead routing before homeowners see a number. We test every formula against jobs you've already quoted.
What's Included
Every plan prices your job types from your own rates and screens each lead before the range. Larger plans add Jobber, Housecall Pro, or ServiceTitan delivery, photo uploads, map tracing, and funnel reports.
Compare Options
A plain contact form costs nothing, and trade estimator apps launch in a day. Here's where each one breaks down once you want your own pricing and screened leads.
| Feature | DeveloperLookBest fit | Trade estimator app | Contact form only |
|---|---|---|---|
| Upfront cost | Fixed, from $850 | Monthly subscription | Free with your site |
| Time to launch | 1 to 8 weeks | About a day | Already live |
| Pricing logic | Your rates and minimums | App's pricing model | No pricing |
| Measurements | Squares, feet, or map | Set by the app | Typed in a message |
| Lead screening | ZIP, budget, and timeline | Basic fields | No screening |
| Field software | Jobber, HCP, or ServiceTitan | Depends on the app | Retyped by hand |
| Brand fit | Built into your pages | App's own look | Your theme |
| Ownership | Code and formula you own | Rented while subscribed | Yours, but no pricing |
Projects We've Built
A construction company website, a hardware store, and architecture and interior sites from our portfolio: the pages and forms a quote calculator plugs into.
What Our Clients Say
Feedback from teams we have built calculators and service business websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,000+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Work Culture
A calculator speaks for you while you're on a roof. These habits keep its numbers honest, its questions short, and its leads worth the drive.
Overview
DeveloperLook builds the contractor quote calculator that answers a homeowner's price question and hands you a screened lead. Each build turns your rates into short steps: measurements, material choices, a service-area check, and a contact step before the range. Builds start at $850, take 1 to 8 weeks, and you own the code and the formula.
You quote replacements by squares, pitch, and shingle line. Homeowners want a ballpark before they let anyone on the roof.
You want a construction cost estimator website visitors can use to test a kitchen or addition budget before they book a consultation.
You price by the linear foot or square foot, and the same price questions eat your mornings on the phone.
Your web leads arrive as bare emails, and your office retypes each one into your field software before anyone calls back.
Your agency runs ads for contractors and wants a calculator on the WordPress, Webflow, or Wix landing page that turns clicks into screened requests.
You need a full estimate with line items and a signed contract, not a ballpark. Contractor Proposal & Estimating Software Integration covers that step.
You sell store products by coverage or quantity, not trade jobs. Our Quote Calculator Development page is the general version for stores and other service businesses.
You run a landscaping company pricing sod, mulch, and maintenance visits. Landscaping Cost Calculator Development covers those materials and recurring plans.
Your budget is under $850, or every job needs a site visit anyway. A clear starting-at price on your service pages is cheaper and works fine.
Not sure we're the right fit?
Send a two-line brief. We'll tell you honestly whether we're the right team.
Pricing
These are starting points in USD. Your final price depends on job types, pricing rules, and lead routing, and you get a fixed proposal after a free pricing review.
For contractors who want 1 job type priced online, with the lead captured before the range.
$850
For busy crews that want several job types and leads sent straight into their scheduling software.
$1,950
For multi-trade firms that price roofs, remodels, and exterior work from one tool.
$3,950
For Agencies
You own the client relationship. We build contractor calculators under your brand for the trades you market: the formula, the screening questions, and the lead routing. Your campaigns send clicks to a tool that answers price questions and passes screened leads to your client.
Send the client's rates, minimums, and service area, or a few past quotes.
We draft the formula for client sign-off and send a fixed price.
We build under your brand, test with past jobs, then go live.
The Right Technology for Your Project
We build the calculator front end ourselves and connect it to the tools your crews already use, with rates kept where your office can reach them.
WixFAQ
Straight answers on cost, timelines, screening, lead capture, pricing math, and software connections.
A contractor calculator starts at $850 for 1 job type with up to 10 inputs, a contact step, a ZIP check, and email alerts. Plans with 3 job types, photo upload, lead scores, and delivery into your job software cost $1,950. Multi-trade engines with map tracing start at $3,950, fixed after a free pricing review.
A single job type goes live in 1 to 2 weeks once you approve the formula. Setups with 3 job types and software delivery take 3 to 4 weeks, and multi-trade engines with map tracing take 6 to 8. Agreeing on minimums and range width often takes longer than the code itself.
Yes, by asking what your estimator would ask before driving out. A ZIP check turns away out-of-area requests, your minimum job size shows up front, and budget, timeline, and owner or renter answers score each lead. Browsers still get a range, but they land on a separate list, not your estimate calendar.
You place a short contact step between the last question and the range. Homeowners see that their price is ready, enter a name, phone, and email, and then see the range. We keep that step to 3 fields, and the lead is saved even if they close the tab afterward.
A range suits most trade jobs, because the final price depends on things only an inspection reveals. Roof decking, rot, and access all move the number. Fixed-scope work, like gutter cleaning by the linear foot, can show an exact price, and one calculator can mix both by job type.
It answers the question most visitors arrived with, so fewer leave to call around. Each question is a small step, and people who've entered their measurements have a reason to finish. We track starts, completions, and contact steps in GA4, so you see your own conversion rate before and after launch.
Yes, every answer recalculates the range on the spot. Square footage multiplies by the material rate, then waste, pitch or access factors, and your minimum apply. From the Qualified Lead Estimator plan up, rates live in a Google Sheet your office edits, so a shingle price change is one edit.
For a roofing calculator, website visitors trace the roof outline on a satellite map instead of climbing a ladder. Google's Maps geometry library returns the footprint area, and the homeowner picks a pitch from pictures. A 6/12 pitch adds about 12% of surface over the footprint, then squares, waste, and your rates set the range. Map tracing comes with our Multi-Trade Estimate Engine plan.
Yes, an instant quote calculator for contractors can send each lead straight into your field software. Jobber takes requests through Zapier or its GraphQL API, and ServiceTitan takes bookings through an approved customer-built app, not shared keys. Housecall Pro accepts API leads on its MAX plan, in the Job Inbox.
You do: the code, the formula document, the price sheet, and every lead belong to you from launch day. The calculator runs on your site or hosting, with no per-lead fees from us. Support covers 30, 60, or 90 days depending on plan, and formula updates after that are billed as small fixed jobs.
Book a call
Pick a 30-minute slot that works for you. We meet on Google Meet to align on goals, scope, and the right next step.