Technical SEO and schema
Crawl, speed, and indexing fixes, plus MedicalClinic and Physician markup wherever it fits your pages.
The Problem
Directories Outrank Your Own Doctors
It shows in most medical searches. A patient types a symptom and a city, and big directories fill the results before your practice appears.
Directories and hospital systems outrank your own doctors.
Condition pages are short, unsigned, and years old.
Your map listing shows the wrong hours or categories.
You can't tell which searches become appointments.
A patient with knee pain searches for a specialist near her. The results show a hospital system, two national directories, and a health encyclopedia. Your practice sits on page two, under a directory listing that misspells your doctor's name. Your condition pages are short, unsigned, and years old. So she books with whichever doctor the directory shows first, and you don't even see the lost visit.
Provider bios and profiles give Google a clear page for each doctor.
Clinicians review each page, with their name and the review date shown.
Profiles for the practice and each doctor are checked every month.
Calls and bookings are tracked by page, without patient details.
We start with the pages that decide medical searches: your conditions, your treatments, and your doctors. Your clinicians review every page before it goes live, and their name and review date appear on it. Each doctor gets a full bio and a Google profile, each location gets its own page, and tracking shows you which searches become appointments. Rankings follow trust, not tricks.
Clinician-reviewed medical pages
Every condition and treatment page shows the reviewing doctor's name and the date it was checked.
A profile for every provider
Bios and Google practitioner profiles show specialties, locations, booking links, and credentials the practice confirms.
Appointments tracked without PHI
Calls and bookings are measured by page, with ad tags kept off scheduling pages.
Our Medical Practice SEO Process
From First Audit to Booked Visits in Five Steps
You see the data first. Your clinicians review every page before it goes live, and each month you see which searches turned into appointments.
What's Included
What You Get From a Healthcare SEO Agency
A monthly program built for your medical search: technical fixes, clinician-reviewed content, provider profiles, local work for each location, and reporting that ties searches to your appointments.
Compare Options
DeveloperLook vs an SEO Generalist vs Directories
A generalist may cost you less, and paid directory profiles can bring bookings quickly. Here's where each one stops short for your practice.
| Feature | DeveloperLookBest fit | SEO generalist | Paid directories |
|---|---|---|---|
| Medical content | Clinician-reviewed, dated pages | Generic health posts | Profile text only |
| Provider visibility | Bio and profile per doctor | Practice page only | Listed doctors only |
| Map results | Profiles and location pages | Often included | Not included |
| Tracking privacy | Kept off booking pages | Often site-wide pixels | Their reports only |
| Speed to bookings | Builds over months | Builds over months | Can start quickly |
| Specialty depth | Pages per specialty | Broad keyword lists | Directory categories |
| Monthly cost | From $950 a month | Often lower | Per profile or booking |
| What you keep | Your pages and profiles | Depends on contract | Placement ends with payment |
DeveloperLook
SEO generalist
- Medical content
- DeveloperLook: Clinician-reviewed, dated pagesSEO generalist: Generic health posts
- Provider visibility
- DeveloperLook: Bio and profile per doctorSEO generalist: Practice page only
- Map results
- DeveloperLook: Profiles and location pagesSEO generalist: Often included
- Tracking privacy
- DeveloperLook: Kept off booking pagesSEO generalist: Often site-wide pixels
- Speed to bookings
- DeveloperLook: Builds over monthsSEO generalist: Builds over months
- Specialty depth
- DeveloperLook: Pages per specialtySEO generalist: Broad keyword lists
- Monthly cost
- DeveloperLook: From $950 a monthSEO generalist: Often lower
- What you keep
- DeveloperLook: Your pages and profilesSEO generalist: Depends on contract
DeveloperLook
Paid directories
- Medical content
- DeveloperLook: Clinician-reviewed, dated pagesPaid directories: Profile text only
- Provider visibility
- DeveloperLook: Bio and profile per doctorPaid directories: Listed doctors only
- Map results
- DeveloperLook: Profiles and location pagesPaid directories: Not included
- Tracking privacy
- DeveloperLook: Kept off booking pagesPaid directories: Their reports only
- Speed to bookings
- DeveloperLook: Builds over monthsPaid directories: Can start quickly
- Specialty depth
- DeveloperLook: Pages per specialtyPaid directories: Directory categories
- Monthly cost
- DeveloperLook: From $950 a monthPaid directories: Per profile or booking
- What you keep
- DeveloperLook: Your pages and profilesPaid directories: Placement ends with payment
Projects We've Built
Healthcare Projects We Have Built
Medical websites and apps we have designed and built. Search programs work best on sites like these, where every page leads to a booking.
Lifepulse Medical Web Design & Development
- Medical
- Website
MediPulse App Design & Development
- Medical
- Mobile App
TruDoc Medical App Design & Development
- Medical
- Mobile App
Carepoint Medical App
- Medical
- Mobile App
What Our Clients Say
What Clients Say After Launch
Feedback from teams we have built healthcare and service websites for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,000+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
Work Culture
How We Handle Medical Search Work
Health searches carry more weight with Google and with patients. These habits keep your rankings built on accurate pages and honest signals.
Clinicians sign off first
Sources patients can check
Tracking without patient data
Links earned, not bought
Straight advice on budget
Content that stays yours
Overview
What do healthcare SEO services include for medical practices?
DeveloperLook provides healthcare SEO for medical practices and multi-specialty groups. We fix technical issues, publish condition pages your clinicians review, build a Google profile for each provider, and track which searches become appointments without patient data. Programs start at $950 per month, with first fixes in 3 weeks and results over 4 to 6 months.
- Starting price
- From $950 USD per month
- Typical timeline
- First fixes in 3 weeks, results over 4 to 6 months
- Experience
- 10+ years of development experience and 1,000+ shipped projects
- Post-launch support
- Monthly report and strategy call in every plan
4 more facts
- Service
- Healthcare SEO Agency & Medical Practice SEO (content, profiles, local)
- Platforms
- WordPress, Webflow, Squarespace, and custom sites
- Built with
- Search Console, GA4, Semrush, Google Business Profile
- Communication
- Calls in US, UK, and AU business hours
Your group runs cardiology, orthopedics, and primary care, and each specialty needs its own pages and doctor profiles.
You want SEO for doctors that puts your own name, training, and practice in front of patients searching for you.
Your paid clicks cost more every quarter, and you want patient traffic that doesn't stop when ad spending does.
Your condition pages were written years ago without clinical review, and they rank for nothing patients search.
You run marketing for medical practices and need a partner who handles clinical review and privacy-safe tracking under your brand.
You run a dental practice. Our Dental SEO Services page covers procedure pages, dentist profiles, and dental search terms.
Your budget is under $950 a month. A complete Google Business Profile and steady review requests can carry a small practice for now.
Your ratings are the real problem, not rankings. Our Reputation Management for Doctors page covers review requests and replies.
You only want a one-time technical audit. Our Technical SEO Services page covers audits and fixes without a monthly program.
Not sure we're the right fit?
Send a two-line brief. We'll tell you honestly whether we're the right team.
Pricing
Transparent Starting Prices for Medical SEO
These are monthly starting points in USD. Your plan depends on how many providers and locations you have and your content volume, with a fixed proposal after a free search review.
Single-Location Program
For one-location practices with up to 3 providers that need map results and condition pages.
$950/month
- Technical fixes and schema setup
- Google profiles for practice and 3 providers
- 2 clinician-reviewed pages a month
- Directory and citation cleanup
- Booking and call tracking without PHI
- Monthly report and strategy call
Multi-Provider Program
For practices with up to 10 providers growing condition and specialty traffic.
$1,600/month
- Everything in Single-Location Program
- Bios and profiles for up to 10 providers
- 4 clinician-reviewed pages a month
- Specialty and condition page clusters
- Local health link outreach
- Strategy calls every two weeks
Multi-Location Program
For groups with 2 to 5 locations that need location pages and content refreshes.
$2,300/month
- Everything in Multi-Provider Program
- Location pages and profiles for 2 to 5 sites
- 6 clinician-reviewed pages a month
- Quarterly refresh of older medical pages
- Digital PR with your doctors as experts
- Weekly calls and quarterly planning
For Agencies
White-Label Practice SEO for Agencies and Studios
You own the practice relationship and the reporting. We run the search work behind your brand: clinical content drafts, provider profiles, technical fixes, and privacy-safe tracking, ready for your client's sign-off.
Stay client-facing
Predictable delivery
Senior engineering
Flexible capacity
How the partnership works
Send the practice's specialties, locations, providers, and current search data.
You get a fixed monthly scope, a page plan, and the review workflow.
We deliver pages, fixes, and reports each month under your agency's name.
Partner with DeveloperLookDelivered under your brand
The Right Technology for Your Project
Technology Stack
Search data tools to find what patients look for, and tracking set up to measure appointments without patient details.
Semrush
Google Search Console- Google Ads Keyword Planner
PageSpeed Insights
- Google Business Profile
- Apple Business Connect
- Bing Places
- Healthgrades
WordPress
Webflow
Squarespace
Next.js
Google Analytics (GA4)
Google Tag Manager- Looker Studio
- Call tracking
FAQ
Frequently Asked Questions
Straight answers on cost, timing, E-E-A-T, provider pages, local search, and privacy-safe tracking.
Your program starts at $950 per month for one location with up to 3 providers and 2 clinician-reviewed pages a month. The Multi-Provider Program costs $1,600 per month for up to 10 providers, and multi-location groups start at $2,300 per month. Ad spend isn't included.
Plan on 4 to 6 months before your organic bookings grow steadily. Technical fixes and profile cleanup land in the first 3 weeks, while new condition pages need months to earn trust. You see bookings by page each month, so progress shows before rankings settle.
Health topics carry more weight with Google and more risk for your patients. Google says its systems give extra weight to strong E-E-A-T on health topics, so SEO for healthcare needs clinical review, named reviewers, and primary sources. HIPAA also limits your tracking and review replies.
Neither is a single algorithm. Google says E-E-A-T isn't a specific ranking factor, but its systems give more weight to strong E-E-A-T on health topics. YMYL is a label in Google's rater guidelines, and rater data doesn't directly rank pages. For your surgical pages, that means surgeon review and careful wording about risks.
Make each page clearly about one doctor or one condition, then prove it with specifics. Your bios list training, board certifications, specialties, languages, and locations, all confirmed by the practice. Your condition pages cover symptoms, testing, and treatment, then link to the doctors who treat it. Schema markup describes each doctor and clinic to search engines.
It builds traffic you don't pay for per click. Once your condition and provider pages rank, patients keep arriving when ad budgets pause. We use your Google Ads search terms to pick queries worth ranking for, so your ads team can lower bids where organic results hold.
It covers everything that decides map results for your locations. That means a full Google Business Profile for the practice, profiles for your public-facing doctors, accurate health directory listings, and location pages. Google allows a separate profile for each practitioner patients can reach there during stated hours.
Our writers draft each page from your doctors' notes and primary sources, and a clinician at your practice approves it. Your clinician's name and the review date appear on the page, in line with Google's advice to show who created content. Nothing medical goes live without that sign-off.
We measure pages, calls, and booking clicks, and keep tracking tags off your scheduling, intake, and portal pages. HHS guidance says tracking on those pages can expose protected health information, and Google Analytics doesn't sign a BAA. Anything deeper runs through tools whose vendors sign one.
They stay with your practice. Your pages live on your website, your profiles sit in your Google accounts, and your reports stay in your analytics. If you stop, new pages and fixes stop too, but nothing we built is taken down, and you owe no exit fee.
Book a call
Book Your Exclusive Strategy Session Today!
Pick a 30-minute slot that works for you. We meet on Google Meet to align on goals, scope, and the right next step.