02Our Product Finder Process
From Question Design to a Live Product Recommendation Quiz
You see the questions and matching logic before we build.
05Projects We've Built
Ecommerce Projects We Have Built
A selection of Shopify and ecommerce builds shipped for clients, including guided-selling and product discovery projects.
Ready to help shoppers find the right product? ⚡ Get a free quote!
LET'S DISCUSS
We had a different kind of problem. People were visiting the store, adding products to their carts, and then disappearing before they finished the order. We had tried a few apps and made changes here and there, but nothing really seemed to solve the bigger issue. The team went through the shopping experience with us and pointed out things we hadn't really noticed ourselves. They cleaned up the cart and checkout flow, made the mobile experience much smoother, and helped us make the store feel easier to shop. I’m not going to pretend we fixed everything overnight, but it finally feels like the store is helping the sale instead of getting in the way of it.
Ethan Parker
Founder of Elite Academy
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
James Whitmore
Head of Marketing of Lumen Outdoor
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
Michael Bennett
Founder & CEO of Northbridge Consulting
07Work Culture
Why Brands Trust Us With Guided Selling
A quiz only helps if its answers lead to products you actually stock, so we build from your live catalog. These are the habits we bring to every product finder app.
Live catalog
Recommendations only show products that are available.
Questions shoppers finish
We keep quizzes short and clear.
Answers that feed email
Klaviyo gets the quiz data for follow-up.
Built to convert
Quizzes tend to convert above a typical store average.
Mobile friendly
The quiz works well on a phone.
Clear price
A set starting price and timeline.
08Overview
How does a product finder quiz work, and is a quiz app or custom build better?
Shoppers who complete a product finder quiz convert at about 5.5%, roughly 2.75x a typical store's 2%, and quiz orders run 11-15% higher AOV (revenuehunt.com, 45M+ responses). Apps like Quiz Kit deploy fast with native Shopify integrations; a custom build adds inventory-filtered results, logic for measurements like pet weight, and direct Klaviyo segmentation. AI-driven quizzes adapt questions based on prior answers rather than one fixed path.
- Service
- Product finder quiz: guided questionnaire, live-inventory filtering, Klaviyo segmentation, AI-adaptive questions
- Starting price
- From $2,999
- Typical timeline
- 3 to 6 weeks
- Platform
- Shopify, WooCommerce, BigCommerce, and custom stores
- Built with
- Branching quiz logic, live catalog/inventory integration, Klaviyo custom properties, optional AI-driven question paths
- Experience
- 10+ years and 250+ shipped projects
- Post-launch support
- Ongoing maintenance retainer or one-time handoff
- Communication
- Calls in US, UK, and AU business hours
Who it's for
Stores with too many products and too little guidance
You have 400 or more SKUs and customers regularly bounce because they can't tell which product fits their situation.
Brands with high return rates from wrong-fit purchases
Customers are buying the wrong size, formula, or fit and returning it, and a few guided questions upfront could prevent that.
Stores that want quiz answers feeding marketing
You want quiz responses to build segments in Klaviyo, not just show a result page and disappear.
Brands outgrowing what a quiz app can configure
You've tried an off-the-shelf quiz app and need logic, inventory filtering, or a data connection it doesn't support.
Categories with specific technical inputs
Your fit logic depends on real numbers, pet weight, room dimensions, skill level, not just multiple-choice style preferences.
Not a fit for
You want algorithmic recommendations based on browsing and purchase behavior instead of a guided questionnaire. Our Product Recommendation Engine Development page covers that.
You want a pricing or quote tool rather than a product-matching quiz. Our Quote Calculator Development page covers that.
You want a basic quiz live in under an hour with no custom logic or integrations. An off-the-shelf quiz app is the better starting point.
09Pricing
Transparent Starting Prices for a Product Finder Quiz
These are starting points in USD. Your final price depends on quiz complexity and integrations, and you get a fixed proposal after a free scoping call.
11The Right Technology for Your Project
Technology Stack
We build a product recommendation quiz for Shopify and other platforms, connected to your live catalog and Klaviyo.
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How does a product finder quiz work?
It asks a short series of questions, skin type, use case, room size, whatever fits your catalog, then matches the answers against your product data to recommend the best options instead of making the shopper browse everything.
How much does a custom product finder cost?
Custom product finder quizzes typically start from $2,999, scoped by how many logic branches, inventory rules, and integrations it needs.
Quiz app or custom build: which is better?
A quiz app like Quiz Kit gets you live fast with native Shopify integration. A custom build is worth it once you need live inventory filtering, non-standard inputs like measurements, or a direct Klaviyo connection an app can't configure.
Can the quiz recommend only in-stock products?
Yes, the quiz logic connects to your live inventory so out-of-stock products are automatically excluded from the recommended results.
Can quiz answers go into Klaviyo for segmentation?
Yes, each answer can be written to a customer's Klaviyo profile as a custom property, so you can segment and follow up based on what they told the quiz.
Can it work for skin type, use case, pet weight, room size or skill level?
Yes, the quiz logic can handle categorical answers like skin type or use case as well as numeric inputs like pet weight or room dimensions.
How much can a product finder reduce returns?
There's no universal return-reduction number, but quiz shoppers convert at roughly 5.5% versus a typical store's 2%, and better upfront matching is one of the more direct ways to cut wrong-fit returns.
How long does a product finder take to build?
Most builds take 3 to 6 weeks depending on how many questions, branches, and integrations are involved.
Can it be AI-driven?
Yes, an AI-driven quiz can adapt its next question based on previous answers instead of following one fixed path for every shopper.