Storm response kits
Paused storm campaigns and pages for each licensed area, switched on within 48 hours of a hail report.
For residential roofers tired of racing other crews to the same homeowner: storm campaigns ready before hail, retail ads, and leads you own. From $950 per month.
48hrs
Hail report to live ads
100%
Leads no other roofer gets
How your project runs
01 · FreeTeams we have built for:








The Problem
It shows up the morning after a hail storm, when out-of-town crews already advertise on your streets. It shows up again in quiet months, when platforms set your price.
Storm race
After hail, other roofers' ads go live before yours.
Storm race
Storm campaigns sit ready and switch on within hours of a hail report.
Shared leads
A platform sends your homeowner to several roofers at once.
Shared leads
Every inquiry comes from campaigns in your name and reaches only your crew.
Mixed jobs
Storm claims, replacements, and repairs land in one pile.
Mixed jobs
Each lead type gets its own campaign, tags, and CRM stage.
Lost sources
Nobody ties a signed roof back to the ad or knock.
Lost sources
Every lead lands in AccuLynx or JobNimbus with its source attached.
Hail rolls through on a Tuesday. By Wednesday morning, out-of-town crews have door hangers on every street, and their ads are already running. Yours aren't, because nobody built them before the storm. The rest of the year you buy leads from a platform that sells each homeowner to several roofers. Storm claims, retail replacements, and small repairs land in one pile, so nobody can tell which campaign signed a roof.
We start by splitting your work into storm, retail replacement, and repair, each with its own campaign and page. Storm campaigns get built ahead of time for every area where you're licensed, then switch on within 48 hours of a hail report. Retail campaigns target older roofs in neighborhoods you already serve. Every lead lands in AccuLynx or JobNimbus with its source attached, so you count signed contracts instead of guessing from clicks.
Storm kits built in advance
Campaigns and pages for each licensed area sit ready, then switch on after a hail report.
Storm, retail, and repair apart
Each lead type gets its own campaign, page, and CRM stage, so your results stay readable.
Signed roofs, not clicks
Leads land in your CRM with a source, so every report counts signed contracts.
Our Roofing Lead Generation Process
You see where your signed roofs really came from before we spend anything. Then you approve the lead stages, storm kits, and retail campaigns, and each month you get signed contracts by source.
We go through last year's signed jobs, platform invoices, canvassing records, and ad accounts to see where your roofs came from. You get a source-by-source breakdown and a written plan.
What's Included
Storm, retail, and repair campaigns in your name, inspection pages that take photos, and a CRM link that ties each signed roof to its lead.
Compare Options
Roofing lead generation companies that sell shared leads start fast, and door knocking still signs roofs after a storm. Here is where each one fits a residential roofer and where it runs short.
| Feature | DeveloperLookBest fit | Lead platform | Door knocking |
|---|---|---|---|
| Who gets the lead | Only your crew | Several roofers at once | Only your crew |
| Speed after a storm | Storm ads live in 48 hours | Leads start right away | Crews out the next morning |
| Reach between storms | Retail and repair campaigns year-round | Volume you can't steer | Slows when storms stop |
| How you pay | Monthly fee plus ad spend | Pay per lead, no fee | Labor and commissions |
| Lead tracking | Source tagged in your CRM | Platform dashboard only | Rep notes, if logged |
| Claim and retail split | Separate campaigns and stages | Mixed in one feed | Depends on the rep |
| Homeowner trust | Your reviews, license, and photos | Platform's brand first | Face to face at the door |
| Account ownership | Accounts in your name | Their platform | Your team's own lists |
Projects We've Built
These are website builds, not lead programs. They show the project galleries, service pages, and contact forms a roofing campaign needs to land on.




What Our Clients Say
Feedback from teams we have built websites and inspection forms for.
We had a pretty specific idea of what we wanted our website to become, but I wasn’t sure how easily we could explain all of it to a development team. There were quite a few moving parts, and we were working toward a deadline, so I expected a few things to get lost along the way. That never really happened. They understood what we were trying to achieve, kept us updated throughout the process, and got everything ready within the agreed timeline. The final site feels much easier to navigate, works beautifully on mobile, and is noticeably smoother for our customers. It was a huge relief seeing the original idea actually turn into the website we had in mind.
The mobile experience is probably my favourite part of the new site. We had spent a lot of time making sure the desktop version looked right, and the team kept pushing us to think about how everything would actually feel on a phone too. They were right. The navigation is clean, the interactions feel natural, and everything we’ve tested so far works exactly as it should. They also went through the links, forms, integrations, and other details more than once before launch, which I really appreciated. And even after going live, we could still reach out when something came up. The whole process felt friendly, organised, and surprisingly straightforward.
What I appreciate most is that the website is actually easy for us to manage now. We can update content ourselves instead of sending a developer a message every time we need to change something small. They also paid attention to the technical SEO side, which mattered to us because we didn’t want a new website to create problems for the traffic we already had. I’ve probably asked more questions than I should have since launch, but every question has been handled patiently and without any fuss. The team is easy to work with, they explain things clearly, and when we need something changed, they focus on getting it done rather than making the process complicated.
1,250+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score
1,250+
Projects shipped
10+
Years of experience
Top 3%
Upwork Top Rated Plus
5 stars
Average review score

Want results like these?
Tell us what you are building. You get a reply within 24 hours on business days, then a written estimate.
Work Culture
We prepare for storms before they hit, keep claim and retail work apart, and count signed roofs instead of form fills or clicks.
We build storm campaigns while the weather is calm. When hail hits a licensed area, switching them on takes hours instead of a week of setup.
We run storm ads only where you hold a license and can do the work. Chasing storms into other states puts your reputation at risk.
Your ads don't offer to cover or waive deductibles. Texas, for example, bars contractors from offering that, so we keep the language out of every market.
We judge campaigns by signed contracts in your CRM. An ad that brings cheap clicks but no inspections gets paused, whatever the dashboard says.
Ad accounts, pages, call tracking, and lead data belong to your company. If we part ways, your storm kits and history stay with you.
Storm demand spikes and fades fast. We tell you when a market needs more budget than it can repay, or when to wait.
Overview
DeveloperLook runs roofing lead generation for residential roofers who want leads no other roofer gets. We build storm campaigns ahead of time for your licensed areas, run retail and repair ads, and tag every lead in AccuLynx or JobNimbus. Plans start at $950 per month, with ad spend paid to the platforms, and retail campaigns launch within 2 to 3 weeks.
DEVELOPERLOOK
Project facts · Roofing Lead Generation
Reviewed 29 Oct 2026 by Saimul Islam
Good fit
Residential roofers tired of shared leads
You pay a platform for homeowners who also hear from three other roofers that afternoon. You want inquiries that reach only your crew.
Storm restoration companies
Your crews work hail and wind claims, and the first roofer at the door usually wins. You need campaigns ready before the next storm, not built after.
Retail replacement roofers
Your best jobs are full replacements paid in cash or with financing, not claims. You want campaigns aimed at older roofs in neighborhoods you already serve.
Roofers on AccuLynx or JobNimbus
Your jobs live in AccuLynx or JobNimbus, but nobody ties signed contracts back to the ads, knocks, or yard signs that started them.
Multi-market roofing marketing managers
You run roofing in 2 or 3 metros and need storm response, budgets, and reports that work the same way in every market.
Not a fit
Commercial work only
You only want commercial roofing contracts with property managers and general contractors. Our Commercial Roofing Marketing and Website Design service is built for that work.
No website worth sending to
Your website has no photos, reviews, or inspection form, so ads would land on a weak page. Our Roofing Website Design Services should come first.
Storms outside your license
You want storm ads in states where you don't hold a license yet. We run storm campaigns only where you can legally sign and build the job.
Budget under $950 a month
Your monthly budget is below $950 plus ad spend. If referrals and yard signs already fill your schedule, we'll tell you before we quote.
Not sure we're the right fit?
Book a free call or message us. We'll tell you honestly whether we're the right team.
Pricing
These are monthly starting points in USD. Your plan depends on your licensed markets, storm exposure, and lead types, and you get a fixed proposal after a free lead source review.
For Agencies
You own the client relationship. We build the storm kits, run the retail campaigns, and wire leads into each roofer's CRM behind your brand. Your roofing clients see reports on your template, and you decide what to charge them.
White label: your client only ever sees your brand
Send the roofer's licensed areas, current lead sources, and CRM details.
You get storm and retail plans with a fixed monthly price in your name.
We run campaigns, switch on storm kits, and report on your template.
Send the roofer's licensed areas, current lead sources, and CRM details.
You get storm and retail plans with a fixed monthly price in your name.
We run campaigns, switch on storm kits, and report on your template.
The Right Technology for Your Project
You get ad platforms homeowners search on, roof measurement tools for fast estimates, and links to the roofing CRM your estimators already use.
FAQ
Straight answers on cost, timelines, storm campaigns, residential and commercial leads, lead platforms, and ownership.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
Roofing lead generation at DeveloperLook starts at $950 per month, plus ad spend you pay straight to Google and Meta. That covers replacement and repair campaigns, a storm kit for your area, an inspection page, and CRM source tracking. The Retail and Storm Program at $1,450 adds Meta ads and an online estimate tool. Multi-market programs start at $2,100.
Retail and repair campaigns usually go live 2 to 3 weeks after the lead source review. Storm kits get built in the same window and then stay paused. After a hail report in one of your licensed areas, we switch that kit on within 48 hours. Your first month shows which neighborhoods turn into inspections.
You run your own search ads, storm campaigns, and inspection pages instead of buying from a shared platform. Each inquiry then reaches only your crew. Roofing lead gen that lasts also needs reviews, project photos, and your license number on the page. Homeowners check all three before they book.
Residential roofing work between storms comes from retail replacement and repair campaigns, not claims. We target older roofs in neighborhoods you already serve, offer an online estimate or a free inspection, and add a financing page. Yard signs and canvassing still work, so we tag them in your CRM next to the ads.
Commercial roofing work comes from property managers, facility teams, and general contractors, so it needs its own pages and outreach. This page covers residential lead programs. Our Commercial Roofing Marketing and Website Design service builds the commercial side: assessment requests, maintenance programs, and bid pages. Many roofers run both, with separate budgets.
Sometimes. Platforms that sell leads for roofing contractors can fill a slow week, but they send the same homeowner to several roofers, so you pay to compete. They make sense while your own campaigns ramp up. Over time, campaigns in your name let you own every inquiry and its source.
The best lead gen for roofers mixes three sources. Those are storm campaigns ready for hail, retail campaigns for older roofs, and the referrals you already earn. Ask about the best lead generation for roofing company owners and you'll often hear one channel. In practice the mix shifts by season, and your CRM data should decide the budget split.
Start with what you already have: your Business Profile, reviews, and website. Then add search campaigns for replacement and repair, an inspection page with photo upload, and an online estimate tool. Homeowners like a price range before a call. Fix call handling too, because online inquiries often arrive after hours.
Yes: ad platform rules plus state contractor and insurance laws. We run storm campaigns only where you hold a license and avoid promises of a free roof. Offers to waive or cover a deductible stay out of ads and pages. Texas, for example, bars contractors from offering to waive a deductible. Your counsel confirms the rules in each state you work in.
You do. Ad accounts, storm kits, inspection pages, call tracking, and lead data are set up under your company. Hiring a roofing lead generation company shouldn't mean renting your own leads, so we work through access you grant. If you stop, everything stays with you, including the storm kit for each licensed area.
Saimul IslamFounder & CEO, DeveloperLookStill have questions?
Send a message or book a call with the team.
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